| THE STORY OF THE MAGAZINE |
| When HELLO! burst onto the newsstands in 1988, the British public - and the rest of the British media - had never seen anything like it. Part of a multinational publishing company established almost 60 years ago, HELLO! was launched with a cover story that immediately defined its character: an in-depth interview with the Princess Royal, who spoke to us at length not only about her public duties but also her personal feelings and perceptions. |
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The first issue of HELLO!
May 21, 1988
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Over the past 13 years, that characteristic blend of international news, glamour and human interest has made HELLO! "an icon appealing to the most amazing range of of people."
HELLO! does not just cover the news - we make it. Our regular readers will have noticed we've even scooped the newspapers, and our exclusive stories are frequently picked up by the papers as soon as we hit the newsstands. |
And our regular readership is growing all the time. Despite being a British publication, HELLO!, distributed in 65 countries, has a truly global outlook covering world events and international celebrities. When HELLO! won the prestigious International Magazine Of The Year in 1999 at the BSME awards - it has also won a whole raft of domestic awards - the judges commented, "Its performance overseas has been outstanding, with high sell throughout new markets."
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Around 400,000 people in Britain buy HELLO! every week, and each of those copies is read by at least another four people. And, should you be flicking through the publication in a hairdressers, you will be one of no fewer than 70 individuals to have turned the pages of that HELLO! |
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