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Justin Bieber shows off new hairstyle at Kanye West's New York Fashion Week show

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Justin Bieber surprised fans with a new hairstyle at New York Fashion Week on Thursday. The Baby singer showed off longer honey-hued locks, which he wore slicked back for his appearance at the launch of Kanye West's Yeezy Boost collection for Adidas.

Justin joined scores of celebrities at the show including his friends Kendall Jenner and Kylie Jenner as well as Beyoncé, Jay Z and Sean Combs. The singer may have been sat in the second row, but Justin still commanded his fair share of attention with his bold red leather jacket and slicked back hair.

Kendall Jenner1 © Photo: Getty Images

Justin Bieber unveiled his new longer locks on Thursday

It is a marked change from the cropped peroxide hairstyle that Justin showed off in December. The 20-year-old was reported to have bleached his hair in a bid to win back his ex-girlfriend Selena Gomez, who has since been rumoured to have moved on with music producer Zedd.

Justin revealed in January that he was trying to grow out his hair and joked that it was at an "awkward stage" on Instagram.

Alongside a picture shared with his 22.8 million followers, Justin wrote: "For all u fools saying cut my hair it's an awkward stage I'm sorry lol. But I'm growing it out and there's gonna be a period of time where it looks dumb lol a hat only does so much #insecure".

justin bieber hair © Photo: Rex

The singer revealed in January that he was trying to grow his hair

In recent weeks Justin appears to be making a concerted effort to change not only his appearance, but his behaviour. The singer, who will celebrate his 21st birthday in March, released a video apologising to fans for what he termed his "arrogant" and "conceited" behaviour after his appearance on The Ellen DeGeneres show in January.

"It's been a minute since I've been in a public appearance, and I didn't want to come off arrogant or conceited or basically how I've been acting the past year-and-a-half.

"I'm not who I was pretending to be. Why I say I was 'pretending' is often we pretend to be something we're not as a cover-up of what we are truly feeling inside," Justin said. "And there were a lot of feelings going on in there. Just being young and growing up in this business is hard. Just growing up in general is hard."