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Going digital: Introducing the 'Virtual Manicure'

07 AUGUST 2012

They recently launched the 'Virtual Makeover' counter on their website, allowing women to try on different make-up with the click of a mouse.

And now, high street retailer Marks & Spencers has brought us a new innovation in beauty, which spells the end of realising too late that the tangerine nail polish shade clashes with your skin colour.

They have launched the 'Virtual Manicure' – allowing shoppers to test-drive their entire enamel range on their own hand before purchasing.

 

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After choosing a model's hand most similar to your own skin tone, you can then choose from any of the shades on offer and have it painted on.

What do you think about beauty going digital? Leave your comments in the box below.

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