CIRCULATION

In the twenty three years since its launch, HELLO! has established itself as a publishing phenomenon.

The current circulation figure stands at 413,311 per week, which is an average of 1.7 million copies each month.

Source: ABC January-June 2011

READERSHIP

HELLO! reaches 1.6 million adults in the UK every week. Read predominantly by women (86%), it is the only mass-circulation women’s weekly which offers an upmarket profile.

SOCIAL GROUP HELLO!
A 6%
B 19%
C1 33%
C2 20%
D 13%
E 9%
AB 25%
ABC1 58%

Source: NRS Jul-Dec 2010

 

AGE HELLO!
Under 25 20%
25-34 16%
35-44 24%
45-54 16%
55-64 11%
65+ 14%

Source: NRS Jul-Dec 2010

 

QUALITY AUDIENCES BUILD FASTER WITH HELLO!

As a weekly, HELLO! can build penetration levels quickly. In the space of one month, HELLO!‘s coverage doubles, reinforcing brand identification and coverage within your campaign.

 

HELLO! has the highest female A and AB reader profile in the market place making it the best bred celebrity weekly in the UK.

HELLO! is loved by its readers, with 1.7 million adult readers each week. This accounts for 14% of the celebrity market.

 

 

Source: NRS Jul-Dec 2010

 

For more information on our reader’s lifestyles please go to Reader Lifestyle Reports