Homes
Famous for its "at home" features, HELLO! is an effective environment for all products relating to homes; from furniture and home wares to kitchen appliances and electrical goods. HELLO!'s readers take pride in their homes and are always looking for ideas to improve their homes to achieve the desired look.
- 700,000 HELLO! readers say they are always looking for new ideas to improve their home
- More than all the quality press supplements*
- Over 800,000 HELLO! readers say magazines give them ideas on how to improve their home
- More than Telegraph Magazine, Times Magazine and Stella
- 300,000 HELLO! readers change the decorations at home as often as they can
- More than all the quality press supplements
- More than all the women’s glossy monthlies
HOUSEHOLD FURNISHINGS
HELLO! readers are willing and able to spend money on ensuring their home achieves the right look.
- HELLO! readers spent £211m on lounge furniture in the last year
- More than Times Magazine, Telegraph Magazine and Stella
- HELLO! readers spent £196m on bedroom furniture and beds in the last year
- More than all the women’s glossy monthlies+
- HELLO! readers spent £180m on kitchen and dinning room furniture in the last year
- £13m more than Times Magazine and £32m more than Stella
HOUSEHOLD GADGETS AND APPLIANCES
With such a strong emphasis throughout the magazine on quality and contemporary modes, HELLO! readers are keen to ensure they have the very latest when it comes to household gadgets and appliances.
- HELLO! readers spent £162 million on white goods in the last 12 months
- More than Cosmopolitan, Marie Claire and Glamour
- More than Times Magazine and Stella
- 625,000 HELLO! readers say they keep up with developments in technology
- More than Glamour, Marie Claire, Elle and Grazia
- HELLO! reaches half a million readers who love to buy new gadgets and appliances
- More than all the women’s glossy monthlies+
- More than all the quality press supplements*
Source: TGI Oct 09 – Sep 10 *except Sunday Times Magazine +except Cosmopolitan
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