Chris Martin, Lily Allen and Alesha Dixon are just three of the famous faces in a new national charity video which aims to highlight that sufferers of dementia can continue to lead fulfilling lives.
Singing the Beatles' classic With A Little Help From My Friends, Chris, Lily and Alesha are joined by British nurse Gina, who recently discovered she has early onset dementia.
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Chris Martin and Lily Allen star in a new video for Dementia Friends
Other stars in the video include author Sir Terry Pratchett who has also spoken out about suffering from the incurable illness, Eamonn Holmes, Simon Pegg and Sam Bailey.
In the advert, Gina introduces herself before beginning to sing the 1960s classic, with the opening line "What would you think if I sang out of tune?"
Her friends and family then join in on the song before Chris and Lily, who were recorded in separate studios, join in.
In a behind-the-scenes video Discworld author Sir Terry Pratchett said: "One of the best things I ever did in my life was to stand up and say I had dementia"
"I think it’s called the long goodbye and you do lose a piece of the person you love every day or every week and that’s very hard for the person or people living around you", said Britain’s Got Talent judge Amanda Holden.
Eamonn Holmes gave a tribute to wife Ruth Langsford’s father who died from Alzheimers, as Ruth said: "I think just to understand the basics about dementia will take a step forward."
Actor Ray Winstone said: "This is a big thing. Just doesn’t happen to one or two people, in a way it might touch at all our lives", before adding: "This is something we know very little about as people."
Eamonn Holmes and Ruth Langsford
Pixie Lott, Once actor Jim Sturgess, Paul O’Grady, Angela Rippon, Leighton Baines, Fiona Phillips, and Hugh Dennis are also involved in the campaign.
The advert will be airing across national television, and the national campaign hopes to bring awareness to others that understanding and kindness can be the biggest help for those who are diagnosed.
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