Skip to main contentSkip to footer

When you purchase through links on our site, we may earn commission. Read our full commerce guidelines here.

13 times Holly Willoughby gave us summer swimsuit inspiration

Soak up the sun in some gorgeous Holly-inspired swimsuits…

holly willoughby
Tania Leslau
Lifestyle Writer
Share this:

Holly Willoughby knows how to spark envy with her gorgeous sun-drenched holiday snaps. Across the years, the ITV star has shared some stunning beachside photos wearing heavenly swimsuits. From stripes, straps and metallics, Holly has rocked it all when it comes to swimwear.

READ: Instagram fans compare Holly Willoughby to Marilyn Monroe in sexy white £164 swimsuit

We've rounded up Holly's best bikini pictures for upcoming holiday inspiration. Whether you're after a swimsuit, bikini or both, Holly has got you covered.

holly willoughby gingham bikini

Holly's company, Wylde Moon shared a photo of the This Morning presenter styling out a tiny blue bikini as she relaxed in a sun-soaked snap. The snap only showed the top of the two-piece, which featured a striking blue and white plaid design, as Holly enjoyed the sun's rays and let her luscious blonde locks down.

gingham swimsuit

Gingham wrap swimsuit, was £95, now £57, Lands' End 

SHOP NOW

Get Holly's gingham look with this amazing swimsuit from Land's End.

holly willoughby black bikini

Holly and her husband Dan Baldwin had a special moment to mark their 15th wedding anniversary.  In celebration, Holly took to a nearby pool in a tiny string bikini that carried a personalised message. In a black-and-white photo shared on Instagram, the This Morning presenter was seen swimming in a large pool in the black item, which said 'Mrs Baldwin' on the rear of the two-piece. Holly looked like a mermaid as she glided through the water, with her blonde locks billowing behind her.

black bikini

Juicy Couture Logo-embellished mid-rise velour bikini, £60.00, Selfridges

SHOP NOW
holly willoughby smile blue stripe

Kicking off the list is a smiley selfie of Holly on holiday wearing a lovely white and blue striped swimsuit with feminine ruffle detail. Holly looked radiant in the piece, which she paired with some sunglasses for a head-to-toe holiday glow.

Love Holly's ruffled look? We found a perfect frilly option for your sunny holidays abroad.

ruffle

Gingham Ruffled Swimsuit, £235, Ephemera

SHOP NOW
holly willoughby white swim suit

Next up is Holly's heavenly white swimsuit with tie-knot detailing. The ITV star beamed in the beach babe one-piece, flaunting a goddess-like tan and sun-kissed highlights. Holly rocked the angelic number as she relaxed in the fabulously hot climate.

If you're after a wow-worthy white piece, here's the ideal number for you.

white swimsuit

White Swimsuit, £49.99, Mango

SHOP NOW

MORE: Holly Willoughby's new £39.50 Marks & Spencer dress WILL sell out

holly willoughby black thick strap

Holly took a dive for a stunning underwater selfie wearing a classic black swimsuit. The star smiled into the camera as she flashed a sneak peek of her timeless swimsuit that featured thick strap detailing and sleek finish.

Fancy sporting a flattering black one-piece on your next island escape? Here's the perfect swimsuit for your summer wardrobe.

black jl swimsuit

Black Swimsuit, £39, John Lewis

SHOP NOW
holly willoughby blue stripe swimsuit

Holly shared this adorable picture of her and her son practicing their diving technique while sitting on the side of the pool. The beloved TV host looked dazzling in the vertically striped number, featuring a low scoop back and nautical blue and white colour palette.

Intrigued by Holly's vertical striped suit? Here's our favourite pick that looks just like it.

gap swim

Monochrome Stripe Swimsuit, £29.99, Gap

SHOP NOW
holly willoughby pink swimsuit philip

The This Morning presenter embraced her co-host, Phillip Schofield, for a friendly pool photo wearing a sweet baby pink swimsuit with thick straps and scoop neckline. Holly looked effortlessly feminine in the piece, which complemented her enviable golden glow.

Think pink with this gorgeous pink swimsuit that will enhance your gleaming holiday tan.

pink swimsuit

Pink Textured Swimsuit, £49.99, Mango

SHOP NOW
holly willoughby sunbathing blue bikini

Blue and white stripes seem to be Holly's all-time favourite swimsuit trend. The star beamed in another striped swimsuit boasting sailor-esque blue and white stripes and square neckline as she snapped this stunning selfie while lounging in the shade.

If you want to jump onboard the classic blue and white stripe trend, keep scrolling to discover your dream swimsuit.

navy swimsuit

Navy and White Stripe Swimsuit, £35, John Lewis

SHOP NOW

SPRING FASHION: 17 new-in pieces that are trending for the new season

holly willoughby holiday instagram

Holly looked like a real-life mermaid as she emerged from the sea-green waves of the ocean wearing a pristine white swimsuit that we just can't get enough of. The mother-of-three was the ultimate Bond Girl in the hypnotising item which we would love to see in our summer wardrobes.

Emulate Holly's beach babe look with this heavenly white number.

asos swimsuit

Plunge White Swimsuit, £26, ASOS

SHOP NOW
holly willoughby underwater pink metallic

Holly made a splash in rockstar metallic pink and she dipped below the surface of a swimming pool during her family getaway. Opting for a more vibrant bikini, the presenter looked incredible in the shiny two-piece featuring a strapless top for maximum tan line prevention.

Treat yourself to this glam glitzy bikini with flirty pink metallic shine for a statement poolside look.

metallic bikini

Metallic Pink Bikini, Top £11.20, Bottoms, £7.70, ASOS

SHOP NOW
holly willoughby black strappy swimsuit davina

Posing up a storm alongside close friend Davina McCall, Holly looked phenomenal in a slinky black swimsuit with thin straps and flattering scoop neck. Davina smiled next to her wearing a red and white stripe top as both stars sported a surfer girl aesthetic.

Feel confident in black wearing this slimming swimsuit that's a go-to swimwear staple.

m and s swimsuit

Black Ruched Swimsuit, £29.50, M&S

SHOP NOW

SEE: HELLO!'s sensational 'Beauty Book' - your ultimate go-to guide for summer chic

holly willoughby black diamonte bikini

The ITV host certainly isn't afraid to drop jaws when it comes to bikini pictures. Holly shared this saucy but hilarious bikini snap with followers on social media. Wearing a black bikini with the words: "Mrs Baldwin," written in diamante, Holly wowed fans with the image that was taken to celebrate her recent marriage to husband Dan Baldwin.

Jazz up your swimwear style with this glittering piece that will help you stand out from the crowd.

glitter swimsuit

Blue One-Shoulder Glitter Swimsuit, £193, Oseree

SHOP NOW
holly willoughby hawaii bikini

Hawaii chic was on the menu for this 2005 throwback picture of Holly appearing on the show Ministry of Mayhem. The daytime TV icon rocked a hula skirt and flower lei while sporting a blue and green striped bikini top for her comedic performance.

MORE: Dua Lipa turns up the heat in bold and beautiful bikini photos

Rock Holly's Hawaii-ready striped bikini top with this sporty item below. Pair with some plain black bikini bottoms for a playful look.

stripe bikini top

Green and Lavender Striped Bikini Top, £35.50, Solid and Striped

SHOP NOW

HELLO!'s selection is editorial and independently chosen – we only feature items our editors love and approve of. HELLO! may collect a share of sales or other compensation from the links on this page. To find out more visit our FAQ page.

More Celebrity Style

See more