Have you just been paid? Are you looking for something new to add to your wardrobe? Well, you might want to head to Topshop. On Thursday morning, the high-street giant dropped a new collection - IDOL - and it's going to be all over your Instagram feed. Seriously, you've been warned.
If you've not heard of IDOL before, it's a design-driven premium offering - which, in other words, will be a little more expensive, but will look designer and have people running after you in the street demanding to know where you bought it.
Blouse, £49, White leather gilet, £125, Ecru jeans, £39.20, all Topshop IDOL
Helmed by Topshop’s Design Director, Anthony Cuthbertson, this is the third IDOL to launch - and we think it's the best one yet. The seasonal collections drop throughout the year, with the fourth release scheduled for September.
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What can you expect? Well, there's a rock 'n' roll theme with an 80s twist. Don't worry, it's not fancy dress. We're talking Debbie Harry mixed with Kate Moss! We predict the pussybow paisley dress will be a huge seller - and could well be the Zara dress of the season. At £49, it won't break the bank.
Dress, £49, Topshop IDOL
As well as dresses, we're seeing a LOT of shorts within the collection. And a lot of black PU and premium leather. Now, this is getting us in the mood for Autumn, how about you?
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Leather joggers, £195, Roka sandals, £59, Topshop IDOL
There are shoes within the collection and bags - we'll be beelining straight for the IXIA mosaic cross body bag, priced at £35.
Bag, £35, leather shorts, £95, and paisley blouse, £35, all Topshop IDOL
In other Topshop-related news this week - global fashion search platform Lyst released a quarterly report ranking fashion’s hottest brands and products. Topshop made the top 10 with the strappy sandals everyone loved over the summer - remember those? The 'Strippy' sandal was ranked the sixth hottest women's product, and Lyst reports that demand for 'barely there' shoes spiked 352% during the quarter, with 'strappy' being the most-searched-for keyword paired with sandals. So there you have it.
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