Good enough to eat: Pucker up with Vaseline's new limited edition flavour

If you're partial to French desserts, then this one’s for you.

Vaseline has released its first ever limited edition flavour – in Crème Brulée.

The good-enough-to-eat balm – which retails at £2.99 – won’t be around forever, though. 

It’s only available until November 2 at the pop-up boutiques in the Manchester and Selfridge’s London.

There'll be gorgeous male models waiting to welcome shoppers, who can try a pout master class and check out the results in the photobooth.