We may earn a commission for products purchased through links in this article

Amazon Prime Day toy deals - up to 60% off Barbie, Harry Potter, Lego, Peppa Pig and more

Looking for a birthday present or just want to treat the kids? Prime Day's the time!

Need a birthday present for the kids? Or maybe you just want to treat them as a reward for getting through another tricky school year? Well now's the perfect time. During Amazon Prime Day over June 21 and 22, you can make huge savings if you snap up the deals that are laid on for Prime Customers.

Scroll to the end of the article to shop Amazon Prime Day toy deals by category

There’s up to 60% off selected toys including great deals on Lego, Playmobil, Barbie, board games and pre-school toys. Keep scrolling for our pick of the best, and snap them up before they’re gone!

RELATED: Want Mrs Hinch’s beloved hoover? Amazon Prime Day has slashed the price by 53%

Take apart dinosaur toys with drill and storage box, was £26.99 Prime Day Price £19.99, Amazon


This STEM toy is great for dino fans - build a posable Tyrannosaurus Rex, Centrosaurus, Triceratops and Velociraptor with the toy drill and store them all away in the box when not in use.

Peppa Pig sleepover Peppa, was £19.99 Prime Day Price £11.15, Amazon


Press the heart on Peppa's chest to hear a lullaby, while the soft night-light glow lulls you to sleep. Take Peppa everywhere in her sleeping bag with carry handle.

Fire HD kids tablet, was £139.99 Prime Day price £69.99, Amazon


This is a full-featured 8" HD tablet (not a toy) with a kid-proof case, parental controls, two-year worry-free guarantee and one year of Amazon Kids+ with apps, games and videos for an unbeatable price. It's even worth buying and stashing till Christmas.


LOL Surprise Dance Machine Car with Exclusive Doll, was £34.99 Prime Day price £24.49, Amazon


This beautiful doll car has a fierce metallic blue and purple finish and comes with an exclusive LOL Surprise Doll – Dancebot The pop-up, blacklight headlights shine and glow, and flip out the back to reveal a doll-sized surprise pool and dance floor! The pool liner is removable to fill with water and cleans out easily.

Plugo tunes piano learning kit, was £49.99 Prime Day price £34.99, Amazon


This is a great toy that works with smartphones and tablets to help kids aged five to ten learn to play piano, get friendly with musical notes and build musical intelligence. It's 30% off during Prime Day.


Barbie dream playhouse, was £289.99 Prime Day price £157.59, Amazon


Measuring an impressive three feet tall and four feet wide and featuring 3¡three stories, eight rooms, all-angle play, a working elevator and pool with slide, the Barbie Dreamhouse is so good that even grown-ups will want to play!

MORE: What is Prime Wardrobe UK? How it works on Amazon & why it's so good

RELATED: These are the best celebrity fragrances to shop on Amazon Prime Day: From Beyoncé to Jennifer Lopez

Harry Potter Voldemort and Harry figures, were £39.99 Prime Day price £23.69, Amazon


Recreate the epic duel between Harry Potter and Lord Voldemort with this two-pack of collectible dolls inspired by their characters in Harry Potter and the Goblet of Fire.

LegoStar Wars Poe Daemon's X-wing Fighter Building Set, was £89.99 Prime Day price £69.98, Amazon


Star Wars fans aged nine and up can build their own X-wing - this will keep them busy for hours!

Play-Doh Stamp ‘n top pizza oven, was £16.08, Prime Day price £13.99, Amazon


Budding chefs ages three and up can make their own Play-Doh Pizza!

Playmobil City Action Fire engine, was £50.69 now £27.79, Amazon


Suitable for ages four and up and with light and sound action


Throw Throw Burrito, was £24.99 Prime Day price £17.60, Amazon


This fun family game has been described as Uno meets Nerf. It's a card game, with a dodgeball element. 

Remember that Prime Day is only for customers with Prime Membership – so you’ll need to sign up to get access to the deals. If you don’t have one, you can sign up for a free 30-day trial, which can be cancelled anytime thereafter. After the free trial runs out it’s £7.99 a month. SIGN UP FOR A FREE 30-DAY AMAZON PRIME TRIAL


Lego sets - Up to 40% off Star Wars, Disney, Minecraft & More

Preschool toys - Up to 62% off Peppa Pig, Paw Patrol, Thomas & Friends & More

Games and puzzles - up to 50% off Monopoly, Pictionary, Twister & More

Barbie & Polly Pocket - up to 60% off

Outdoor toys - up to 74% off Nerf guns, Little tike bikes & More

L.OL. Surprise! and Rainbow High Dolls - up to 53% off

Children's arts and crafts - up to 56% off Play-Doh, Aquabeads & More

Disney Plush toys - up to 30% off Baby Yoda, Frozen, Mickey and Minnie Mouse & More

Educational toys and science kits - up to 44% off

HELLO!'s selection is editorial and independently chosen – we only feature items our editors love and approve of. HELLO! may collect a share of sales or other compensation from the links on this page. To find out more visit our FAQ page.

You're on HELLO!'s global site. Click to return to HELLO! India Go back