He missed out on the Britain's Got Talent crown, but singing schoolboy Shaheen Jafargholi looks likely to be the show's biggest success story.
After millions of people around the world tuned in to see him sing at Michael Jackson's memorial concert, the offers are flooding in. Industry experts estimate he stands to make £10 million before he turns 16.
The 12-year-old joined a bill of top artists at the concert, including Lionel Richie, Jennifer Hudson and Stevie Wonder, who complimented him on his vocal talents.
"I was introduced to him (Stevie) and he could have just said hello, but he was so nice to me. He told me I had an amazing voice. It was amazing," recalls Shaheen. "I was in his dressing room for ages playing games and messing around."
He also impressed Smokey Robinson, the writer of Jackson 5 hit Who's Loving You, which the Swansea-boon youngster performed at the memorial. "Before I went on he said he’d never heard me sing before, but afterwards he kept saying, ‘Wow’," the thrilled youngster told the Sun.
There are unconfirmed reports Disney want to sign up Shaheen and that the Jacksons want him back on stage at another tribute concert at London's 02 arena on what would have been Michael's 51st birthday.
"My dream is being able to make albums and do concerts and make people happy by singing, the way Michael did," says Shaheen.
Now that looks to be a certainty. The rising star so impressed Motown legend Berry Gordy, who founded the world-famous label, he told TV host Larry King: "I have no idea who that is but I’d sign him tomorrow."