Be an eco-fashionista like Livia Firth

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Be an eco-fashionista like Livia Firth

The launch of Green Cut, a unique initiative from the Green Carpet Challenge in association with American Express.

From left to right: Stephen Jones (& Model wearing Stephen Jones hat), Model wearing Stella McCartney, Roksanda Ilincic (& Model wearing Roksanda Ilincic), Caroline Rush (CEO, British Fashion Council), Model in Tom Ford, Lisa Gregg (Vice President at American Express), Standing behind: Model in Marios Schwab, Marios Scwab, Sitting: Jonathan Saunders & Model in Jonathan Saunders, Antonio Berardi (& Model in Antonio Berardi), Livia Firth, Alice Temperley (& Model in Temperley).