His participation in the annual awards ceremony is no surprise to those in the fashion industry – he has been a member of the London Collections: Men committee since it was founded in 2012, and he is married to Dutch supermodel Lara Stone.
"I'm thrilled to have been asked to present this year's British Fashion Awards," he said in a statement. "It's a wonderful way to recognise some of British's best talent and a night not to be missed!"
A night not to be missed indeed – the ceremony will see Kate Moss fight it out against her husband Jamie Hince for the British Style prize while fashion designer Victoria Beckham is up for two of the awards.
The former Spice Girl, who won Best Designer Brand at the awards ceremony in 2011, racked up nods in two of the most prestigious categories – Red Carpet Award and Brand of the Year.
Victoria faces tough competition from Burberry and Alexander McQueen in the latter category, while she will compete against Kate Middleton favourite Erdem and Antonio Berardi for red carpet dressing.
British model Cara Delevingne also features on the nominations list. The blonde beauty is up for model of the year – an award she took home last year. Also nominated are Edie Campbell and Sam Rollinson.
Full list of nominees:
Red Carpet Award
Nominees: Antonio Berardi, Erdem, Victoria Beckham
Model of the Year
Nominees: Cara Delevingne, Edie Campbell, Sam Rollinson
Brand of the Year
Nominees: Alexander McQueen, Burberry, Victoria Beckham
International Designer of the Year
Nominees: Marc Jacobs, Miuccia Prada (Prada), Raf Simons (Dior)
New Establishment Award
Nominees: J.W. Anderson, Mary Katrantzou, Peter Pilotto
Menswear Designer of the Year
Nominees: Christopher Bailey (Burberry), Kim Jones (Louis Vuitton), Tom Ford
Womenswear Designer of the Year
Nominees: Christopher Kane, Phoebe Philo (Céline), Sarah Burton (Alexander McQueen)
Emerging Talent Award - Womenswear
Nominees: Marques’Almeida, Simone Rocha, Thomas Tait
Emerging Talent Award - menswear
Nominees: Agi & Sam, Christopher Shannon, Craig Green
Emerging Talent Award - Accessories
Nominees: Dominic Jones, Mr Hare, Sophia Webster
Accessory Designer of the Year
Nominees: Anya Hindmarch, Charlotte Olympia, Nicholas Kirkwood