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Rosie Huntington-Whiteley's latest beauty venture is SO exciting

We are made up about RHW's big news…

Laura Sutcliffe
Fashion and Beauty News Editor
23 May 2018
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Everyone's favourite supermodel Rosie Huntington-Whiteley has the most AMAZING news. She is about to launch her very own makeup line called Rose Inc – and it looks insanely good. The mother-of-one teased her newest venture on Instagram – with a selection of incredible campaign shots which show the former Victoria's Secret model wearing the collection. In the photos her flawless skin is gleaming and her eyes are mesmerising in a lilac hue, we're predicting a mass sell-out with women wanting to recreate this look. On Tuesday evening the 31-year-old uploaded a video of her applying a nude-coloured lipstick – and fans got a glimpse at the packaging – which looks trés chic. The lipstick bullet appears to be black with gold lining – very Tom Ford-esque - and needs to be in our makeup bags ASAP. The company's tagline is "Beauty from the Insider Out" so it sounds like going to be an inclusive range for all.

rosie huntington whiteley lipstick© Photo: Instagram

Pucker up! Rosie teased fans with her new makeup line

This isn't Rosie's first foray into makeup – she has a line of gorgeous products for her Rosie at Autograph collection at Marks & Spencer which are trimmed in rose gold packaging.

rose inc rosie huntinginton whiteley instagram© Photo: Instagram

Rosie looks amazing in the campaign shots

From lip colours, to palettes and highlighters – the range is hugely popular and regularly popped into shopping baskets daily. It comes as no surprise that she would take all her makeup knowledge from her first collaboration and invest it into this project.

READ: Rosie Huntington-Whiteley reveals the beauty buy she can't live without

The wife of Jason Statham often uploads her behind-the scenes beauty look, and in January fans were delighted to discover that she uses a £10 face cream. Sitting in her makeup chair before a shoot, fans were quick to notice a tube of Weleda Skin Food on her make-up table.

MORE: Rosie Huntington-Whiteley has a new swimwear range with Marks & Spencer and you will want it all

The cream has a huge celeb following and is readily available; it's priced at just £9.95 for 100ml at Holland and Barrett. The nourishing cream is packed with plant extracts and essential oils, and is ideal for very dry skin. The now-cult product is loved by numerous high-profile stars, including Adele and Victoria Beckham.

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