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Jessica Alba is ultimate scarlet siren in new campaign

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Jessica Alba could have stepped right out of old Hollywood in her latest beauty campaign for Braun. The 34-year-old looked every inch a style icon as she posed for the cameras in an elegant floor-length red strapless gown with a daring thigh-high slit to show off her enviably toned legs.

Jessica Alba is the face of Braun's Silk-épil 5 epilator

The mother-of-two, who is the face of the beauty giant's new Silk-épil 5 epilator, was as radiant as ever with her glossy hair styled into voluminous waves and a statement red lip for a classic glamorous look.

"I love fashion and being able to express myself through my style," said Jessica, who is also fronting the brand's Switch Up Your Style movement. "I’m all about being prepared and on top of my beauty routine, so I always make sure I have smooth skin, which means I never have to feel limited by my wardrobe choices.

"Unlimited fashion choices means being open and willing to wear things that make you feel good. Having unlimited choices means women never have to compromise. It’s that feeling of empowerment, knowing that the choice is always yours. It means women can be the best versions of themselves every day."

The mother-of-two channels old Hollywood for the campaign

The Fantastic Four actress continues to turn heads on the red carpet with her dazzling fashion and incredible figure, and recently opened up exclusively to HELLO! Fashion Monthly about the secrets to achieving her look.

"Having some sort of balance and moderation is key," she told us. "I eat really fresh food, don't eat anything processed or a lot of fried foods. You learn, if you indulge a lot, it's going to show up more, so you just have to be aware of that."

The striking actress also admitted that her children had changed her perspective on health and fitness.

Braun's Silk-épil 5 epilator

"I don't care about it [weight] as much after having kids," she said. "I'm bigger than I was before and I'm totally fine with it. I embrace how I look in a different way. My idea of how I need to look has completely changed."

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