Zara Phillips swapped her saddle for wheels on Thursday at the global launch of the all-new Range Rover.
The event, which was held at the Royal Ballet School in Richmond, London welcomed Zara and her husband Mike Tindall, as well as fellow Olympic medal winner Victoria Pendleton.
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The Queen's granddaughter looked stylish in a black shift dress with a jewelled collar and matching clutch bag, whilst Mike wore a dark navy suit and silver tie.
Zara posed next to the new car with cyclist Victoria, who was dressed in a sleek black dress and wore her long hair down.
In a bold leopard print jumpsuit and jewelled slingbacks, former Neighbours actress Holly Valance looked radiant, presumably excited about her marriage to property tycoon Nick Candy, which is due to take place this month.
Comedian Jimmy Carr, accompanied by his miniature pinscher dog, was also in attendence.
Zara, who is sponsored by Land Rover and was the first person to take delivery of the new car, told the Daily Telegraph: "I seem to spend my life driving between Cheltenham and the yard at Gatcombe. My Range Rover is always caked in mud and filled with everything I need and our two dogs, Sway and Storm, who come pretty much everywhere with me.
"People assume I always look like I do in my riding kit or in a dress at a social event but the day-to-day me is driving around in my filthy car with my dogs in the boot, wearing a pair of jeans and a hoody," she added.