Kayla Collins, the American model who recently appeared on I'm A Celebrity..., has begun a relationship with footballer Ashley Cole.
According to the People, the 23-year-old blonde met Ashley – Cheryl Cole's ex husband – at a party last week and the couple have been on a number of dates since then.
Speaking to the newspaper, Kayla confirmed the blossoming romance, saying: "This is for real."
"We have kindled a relationship. Ashley is a lovely lovely man and I hope that this will all work out," she said.
"It is not just a one-off, we are both hoping this will be the real thing.
"He has had a rough time recently. I hope I can cheer him up. We have great times together. Maybe he could be The One."
And Cheryl has reportedly given her blessing to the new couple, with a source saying she is "happy and pleased" Ashley, 30, has a new love interest.
"Cheryl and Ashley are still friends, they probably always will be. But there is no chance of their romance being reignited so she's pleased Ashley has moved on," the insider said.
Photo: ę Rex