Lorraine Kelly just kicked off Breast Cancer Awareness Month in THE most perfect outfit

So pretty – and for such a good cause

As well as being the month of autumn walks, pumpkin spice lattes and halloween, October is also Breast Cancer Awareness Month. All around the country women are being encouraged to check themselves regularly for symptoms, and a huge number of fundraising initiatives are taking place to generate more money for treatment of the disease. One star getting fully involved is kind-hearted Lorraine Kelly – her early morning ITV show has launched a month-long campaign called You Know Breast, educating women on how to correctly check for lumps. And to kick things off on Monday, she wore the most perfect head-to-toe pink outfit.

Lorraine is proof that pink doesn't have to be overly girlie

The presenter looked absolutely radiant in a coral pink three-quarter sleeved top from Marks & Spencer, which was ideal for brightening up the chilly autumn morning. She teamed it with a fitted pencil skirt from Debenhams, which featured a striking extra-large rose print, and on her feet she added a pair of shocking pink court shoes from Topshop. She wore her hair in her trademark bouncy blowdry and kept her makeup fresh and natural. Lorraine's fans took to her show's official Instagram page to heap praise on the look. One wrote: "You look lovely in pink, and for a really good cause", and another added: "Wow, love this colour, looks so cheery and pretty on Lorraine".

READ MORE: Lorraine Kelly's rainbow roll neck is perfect for autumn – and it's a high street bargain!

The 58-year-old was joined on the show by actress Patsy Kensit, who opened up about her experience losing her mother to breast cancer when she was just four years old. She told the presenter: "I've been having mammograms, ultrasounds from the age of 22. I've been fortunate not to have any signs of any tumours."

Lorraine has been experimenting with bright hues a lot recently. On Thursday the famous mum-of-one wore a stunning bright orangey-red wrap dress that costs just £35, from none other than high street store Miss Selfridge. The bold looks suit you, Lorraine!

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