Skip to main contentSkip to footer

Chaos as shoppers scramble to buy Balmain x H&M collection

ebay 2
Share this:

The hotly anticipated Balmain x H&M collection sparked worldwide chaos when it was launched on Thursday.In London, fans had been queueing since 10pm on Wednesday night in the hopes of getting their hands on the collection.

And scuffles even broke out between fashionistas in a bid to pick their favourite items. At one point, H&M's flagship store on Regent Street had to close its doors. "Due to health and safety, the store will now be closed until further notice," read a note on the store's front door.

By the sounds of things, shoppers had to be there well before the 9am opening time to be in with a chance.

One fashionista told us: "I went to the store for 6.30am, queued until 7.45am before being told that there were no wristbands left. "H&M revealed to us that the three pieces to sell out the fastest were the embellished tuxedo that Kendall Jenner wore for the announcement of the collaboration, the green plunge dress that she wore in the campaign and the white 'Balmain'-printed t-shirt.

The embellished tuxedo is going for up to £3,100 while the gold dress worn by Kylie Jenner at the launch has bids for over £6000.

And unfortunately, the lucky shoppers that managed to get hold of pieces have listed them on eBay, with prices skyrocketing.

The original price of the tuxedo was £299.99, as was the dress.