Pierce Brosnan has definitely passed on his smouldering looks to his children. His son Dylan Brosnan has been unveiled as one of the new faces for Burberry's latest fashion campaign and he's rocking it!
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Dylan Brosnan made his debut for Burberry
The freckled 16-year-old is pictured modelling the British label's classic beige trench coat, unbuttoned to reveal his chest and checked boxers.
Burberry said: "The campaign introduces an all-British cast of newcomers whose collective energy and attitude reflect the overall aesthetic and mood for the new season."
Instagram favourites, twins Ruth and May Bell also star in the latest campaign
The former James Bond actor's son, who also did Saint Laurent's ready-to-wear menswear SS16 show for Paris Fashion Week, joins a whole host of British newcomers.
Models of the moment Ruth and May Bell feature in the Spring/Summer 2016 campaign which was shot in London by world-renowned photographer Mario Testino, a long time collaborator of the label.
Misha Hart rocks the British label's rucksack
Following on from its star-studded Billy Elliot-inspired Christmas campaign, where 13-year-old Romeo Beckham took centre stage, the British brand is showcasing 40 images of its newest ready-to-wear and accessories collections, including its made-in-England Heritage Trench Coats and Scottish-woven scarves.
Highlighting key looks from its Functionregalia collection, the latest campaign will hit the runway in September. The full advertising campaign will run from 6 January until June 2016 and the label will be showcasing the break-out accessory from its SS16 collection - The Rucksack. The new bag sold out the moment it appeared on the runway.