Demi Lovato is pairing with Kate Hudson's Fabletics fitness brand for a new capsule collection in partnership with the United Nations' (UN) Girl Up campaign. Kate launched the successful fitness line in 2013 and she will host a special launch for Demi Lovato for Fabletics in Los Angeles on Wednesday.
The range will include a wide choice of sizes and is aimed at women of every age and fitness level. Initial items, including tops and leggings, will be available this month with other items available in August. The range will be sold on Fabletics' website, in its 21 U.S. stores and in eight countries.
The Cool for the Summer singer announced she'll be helping her fans look cool and active for the summer in an Instagram post on Monday. She wrote: "Being active is a huge part of my life, so it was important for me to create a line that's accessible, comfortable and fashionable, while inspiring you to take care of your mind and body."
A big fan of Demi's, Kate shared her own post on Instagram on Monday, describing the singer as "a definitive voice for female empowerment and body positivity - especially for the younger generation - which is something we believe in very strongly at Fabletics." She included an image of Demi running in Fabletics gear.
The UN campaign aims to empower girls around the world. Part of Demi's focus will be on Girl Up's School Cycle Initiative, which offers girls bikes to help them get to school.
The athletic tie-in couldn't have come at a better time for the star who has battled addiction, eating disorders, and mental health issues. Last week she posted, "This year is all about #selflove... truly taking care of myself and exercising has changed everything for me."