Kim Kardashian-West is creating a beauty empire, there’s no denying that. The Keeping Up With The Kardashians star has been a busy bee the past couple of years creating various beauty products. From concealers to glow-givers and even a lip collection to rival sister’s Kylie Jenner’s famous Lip Kits, but right now the 37-year-old is now concentrating on fragrance.
Taking to Twitter, Kim announced to her 58.5M fans that she has been working around the clock to create a new fragrance for her fans. She wrote: “Working on a unisex fragrance late night tonight. Coming out in the fall.”
She no doubt expected lots of excitable replies but instead many fans accused her of copying Britney Spears who recently announced a unisex fragrance called Prerogative. This is Britney’s 24th fragrance and she has reportedly sold over $1.5 billion perfumes since she launched Curious back in 2004.
In 2017 Kim released Crystal Gardenia, her debut fragrance, and quickly followed it up with Kimoji Heart Perfumes. These gained countless headlines because the bottle was shaped like Kim’s naked body. No more details are known about Kim's new unisex scent, but could husband Kanye West be in the ad campaign?
Are you excited for a unisex fragrance from Kim Kardashian? Do you think it’ll be a success with her fans? Tweet us @HelloMag.