The term 'Quiet luxury' isn't actually 'quiet' at all, because it’s been the aesthetic everybody has talked about throughout 2023.
After A-listers Gwyneth Paltrow and Sofia Richie pioneered the minimalistic trend, fashionistas swiftly followed suit including Kylie Jenner and Jennifer Lawrence.
What is quiet luxury?
Luxury clothing with a relaxed aesthetic and the total opposite of logomania – no prints or emblems that make the brand instantly recognisable. But the point is, you know where the pieces are from just by looking at them. I.e – those cult black zip-front boots from The Row were on everybody’s radar last autumn, yet there’s not a logo in sight. Along with Mary Kate and Ashley Olsen’s cool-girl brand, think Celine, Loro Piana, Khaite, Tove and Toteme, to name a few.
“Quiet Luxury is a new age minimalism style, and in terms of clothes they are investment pieces and forever staples that will last in your wardrobe,” stylist Georgie Gray told Hello! Fashion, ‘Quiet Luxury’ is the most sustainable as you have chosen pieces that will last in your wardrobe forever. It’s a smart aesthetic, with classic cuts and designer labels that you will never get bored of,”
Whether you’re a Y2K girlie, a maximalist maestro, a hardcore minimalist or somebody who doesn’t follow trends, pieces that slot into the quiet luxury category are perfect for layering or pairing with your go-to style. High-quality, unfussy, elevated basics that will outlive every season for a long time.
7 items you need to get the 'Quiet Luxury' look:
How we chose:
I chose pieces from brands that are known for creating luxury minimalistic pieces of high quality. Although this is a luxury round-up, I looked for pieces at various price points. I used my fashion expertise to pick out items that are modern, timeless and encapsulate the trend.
HELLO!'s selection is editorial and independently chosen – we only feature items our editors love and approve of. HELLO! may collect a share of sales or other compensation from the links on this page. To find out more visit our FAQ page.