While legendary bridal designer Vera Wang picked up on the fashion and focused its 2014 collection on coral, scarlett and fuscia hues, budding fashion house Naomi Neoh has also been thinking pink.
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The London-based designer, who has a studio in Dulwich, has seen her signature blush pink gowns outsell her traditional ivory pieces by almost two to one.
More and more brides are looking for that dash of colour — a trend Naomi has pinpointed with her peach, champagne, cafe au lait and dove grey dresses.
Want to see the best coloured wedding dresses from the catwalk? Click here.
"It's all about getting the right dress for you and ivory is not always the most flattering colour on all skin tones," said Naomi. "Hues of blush pink and apricot can lift the complexion and enhance most skin colours. Blush pink has always been a signature in my designs and popular with brides looking for something a little different."
The Durham graduate's two collections — Love Letters and Secret Garden — as well as her classic range feature dresses made from indulgent and luxurious fabrics.
Naomi uses silk voile, couture weight organza and silk chiffon among other cloths, delicately embellished with French lace, handmade silk corsages and subtle beading. The dresses are structured with lightweight but effective corsetry to create a nipped-in waist and a slim, svelte silhouette.
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Brides-to-be can visit Naomi's West Dulwich studio or her website (www.naomineoh.com) to view the full collections. All dresses are priced in the range of £2,000 to £3,000.