Balmain x H&M: Stars unite to celebrate collection launch

After months of anticipation, the Balmain x H&M collection made its global debut on Tuesday night in front of a star-studded audience.

Kylie Jenner, Diane Kruger, Rosie Huntington-Whiteley and Alexa Chung were among the guests to get a first glimpse at the designer/high street collection designed by Olivier Rousteing.

Kylie looked stunning at the event, showing off her famous curves in the long-sleeved velvet, jewel-studded dress from the new collection.


Gigi Hadid, Kendall Jenner and Joan Smalls

In a New York venue themed like a futuristic subway system, a host of the world's top models including Kendall Jenner, Jourdan Dunn, Alessandra Ambrosio, Karlie Kloss, Joan Smalls and Gigi and Bella Hadid walked the runway modelling the range's new designs.

Fans of Balmain are bound to be delighted with Olivier's high street offerings – hand-embellished, jewel-toned and jewel-encrusted pieces shown in previous Balmain collections lit up the runway.

Kylie Jenner

After the fashion show, The Backstreet Boys surprised the starry crowd with an exclusive performance.

"Tonight has been a dream come true for me," said Olivier Rousteing, Creative Director of Balmain.

"The energy and vibe are unbelievable, and to have The Backstreet Boys perform just for Balmain x H&M was incredible. It is an honour for me to be collaborating with H&M, and tonight's launch is something that I will never forget."

The Backstreet Boys performed at the exclusive show

The collection will be available in 250 stores worldwide, as well as online, from Thursday 5th November.

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