Skip to main contentSkip to footer

Pinterest predicts the biggest beauty trends for 2017

beauty trends
Chloe Best
Chloe BestLifestyle Features Editor
Share this:

Whether you're looking for a hair tutorial or celebrity make-up look, Pinterest is a great place for beauty inspiration. Now the site has released its round up of what it predicts will be the biggest beauty trends in 2017 based on ideas from Pinterest employees, picks from influential pinners and popular pins. Will you be giving these a try?

No-heat hairstyles

If you're guilty of overdoing it with the GHDs, 2017 could be the year that all changes. Pinterest predicts that no-heat hairstyles will be big business over the next 12 months.

Chrome powder nails

With sales for chrome powder nails rising 570 per cent on Pinterest, it looks like we'll all be rocking metallic nails this year. Try the trend with this Wah London Liquid Metal nail trend kit (£23), available at ASOS.

chrome nails

Cut crease make-up

There are thousands of posts dedicated to cut crease make-up on Pinterest. A look already loved by Rihanna, Adele and the Kardashians, this is one to add to your beauty game in 2017.

Braided top knots

Our love for braids isn't slowing down just yet. If you've mastered the fishtail, halo braids and boxer braids, it's time to try something new – specifically a braided top knot. We love Vanessa Hudgens' spin on the classic updo by stylist Riawana Capri.

Vanessa Hudgens© Photo: Rex

Charcoal masks

Searches for charcoal masks have risen 333 per cent on Pinterest and it's easy to see why. Charcoal has become a major player in the beauty world thanks to its detoxifying properties.

Ash balayage

The golden caramel hues we typically associate with balayage are set to make way for cooler ashy tones in 2017.

ash balayage


Jojoba Oil

A multi-purpose oil that can be used on face, body and hair, jojoba oil may well give coconut oil a run for its money this year.

Head scarves

Serving as both a fashion statement and hiding greasy hair, the head scarf is predicted to be a big trend.

headscarf© Photo: Rex

Lip and cheek stain

Multitasking buys like lip and cheek stains will make your beauty routine easier and help you to create even more looks with less products. We love Benefit's Posietint (£24.50) for a soft glow and perfect pout.


Microblading, a semi-permanent alternative to tattooing, has rocketed in popularity after celebs like Bella Thorne showcased the treatment on social media.

More Beauty

See more