Newsflash! The Ordinary has launched its very first hair care product and it sounds amazing

The hair serum that everyone is talking about…

Who doesn't love The Ordinary? The fuss-free, multi-award winning brand is loved by everyone from Holly Willoughby to Kim Kardashian. And why wouldn't they be obsessed? You can get some incredible skincare saviours for under a tenner! The company is big news all over the world since its launch in 2017 and is loved by beauty editors everywhere. This is why we were majorly excited to discover the brand has brought out its very first hair product! Step up the Multi-Peptide Serum for Hair Density. Ok, so it's a bit of a mouthful but this little bottle of goodness is a concentrated formula which helps your hair to grow – leaving it thicker and fuller. The leave-in treatment is super easy to use; you simply take the pipette and apply a couple of drops of the liquid to your locks each evening before you sleep, massaging it into your scalp. FYI – it's designed to be used after you have washed your hair – you don't rinse it out.

The new hair serum is £15.80

What's more, it contains a list of highly active botanical extracts – including leaf tea, red clover wheat germ, soya bean and pea. Best of all, its vegan, cruelty free AND it doesn’t contain any traces of silicone (the demon which can build up and leave your hair flat – no one wants that.) The 60ml bottle will set you back £15.80 and is available online. Expect a mass sell out!

MORE: The budget skincare line that Holly Willoughby and Kim Kardashian both love

January was a big month for the brand – Kim Kardashian revealed on her app that she loved the Granactive Retinoid emulsion.

READ: Holly Willoughby's foundation revealed – and it costs £5.70!

The retinol-based serum has known properties which help diminish wrinkles and fine lines and the mother of North, Saint and Chicago credited it for "slowing down the ageing process". Kim's skincare cabinet proves that even the world’s richest celebrities love a beauty bargain as much as the rest of us…

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