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I'm a Celeb's Emily Atack is the face of New Look for AW21 and this is how you can shop her edit

Emily Atack is joined by four other famous faces to front the brand in an exciting new campaign...

New Look has announced its new ambassadors for AW21 and it's a stellar line-up. The high-street fashion retailer has chosen our Hello! Fashion cover star, actress and comedian Emily Atack, popstars Anne-Marie and Mahalia, Fashion Killer founder Lauren Nicole, and New Look's very own Laura Kennedy to front the brand.

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They will each be working on various different projects over the coming months, starting with curating their very own 'Loves' edits from the new collection, which are available to shop right now. Each ambassador has embraced their individual style and we're obsessed with the pieces they've chosen.


Emily in the New Look AW21 collection

From quilted puffer jackets to check co-ords and knitted midis to heart motif shirts, the new season collection is full of must-have styles that have been added straight to our baskets.

Whether you're into cool athleisure like Anne Marie or have a preppy style like Emily Atack, there's something for everyone.

Anne-Marie wears a new season quilted puffer jacket

As well as the celebs, New Look is introducing Laura Kennedy who works in one of the distribution centres in the UK. A staff member for over ten years, she knows New Look inside out and will be representing the team who are dedicated to always providing on-point style inspiration.

Emily wears New Look on the cover of our October issue

The AW21 campaign and collections are available online and in stores now. Emily Atack is also our Hello! Fashion cover star and wears a coat from the new collection you can find in stores for just £59.99.

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