Jourdan Dunn to launch clothing line

Jourdan Dunn has already conquered the catwalk with her striking beauty and bubbly personality, but now it seems her attention has turned to the world of design. The 24-year-old has signed a deal with Fluid World to launch a clothing line aimed at children and young adults, no doubt inspired by her five-year-old son Riley.


Jourdan Dunn will launch a clothing line aimed at children and young adults

"I love kids' clothes and have been obsessed with them ever since my son was born," she told Vogue. "Through my career in fashion I have come to love and respect great design, and as a mum I also expect great quality and value for money, as well as the coolest clothes for my son, Riley."

"I am thrilled to be working with Fluid World," she added. "I am looking forward to developing my own collection and turning my ideas into reality."

"Jourdan Dunn is a fashion icon who sets trends and influences style," Fluid World's CEO Andrew Lane added. "I am delighted to be working with her on this exciting project and bringing her cool urban style to a wider audience."

Jourdan on the Balmain runway

The British beauty is renowned for her fashion-forward ensembles, and it seems that she is passing on her sense of style to Riley, as she regularly shares adorable photos of the little boy in cool and quirky outfits on her Instagram account.

The news that she will be creating a clothing line doesn't come as a complete surprise to Jourdan's fans, as she has previously spoken about her desire to enter the world of fashion design.

"Before I had Riley, I had always wanted to launch my own lines of jeans – the perfect pair for every shape and size of woman," she told MailOnline. "But as a mum, there are clothes that I want to buy for my son and can't find. So now I want to create a children's clothing range, and Riley can be my muse."

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