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The Weeknd launches H&M menswear collection

The Weeknd HM collection
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The Weeknd is making a move into the fashion world with the launch of a capsule menswear collection at H&M. The I Can't Feel My Face singer, who is currently dating Selena Gomez, has selected a range of urban streetwear for the new line, called Spring Icons Selected by The Weeknd.

STORY: Bella Hadid unfollows Selena Gomez on Instagram after she is pictured kissing The Weeknd

As you would expect, the range is full of the pieces The Weeknd typically wears – including bomber jackets, hoodies, print T-shirts and slim fit jeans. The clothes are all in muted colours of khaki, beige and black, with the singer's 'XO' logo running throughout. The singer – whose real name is Abel Tesfaye - said of the collection: "I had a great time selecting my Spring Icons at H&M. I love the mix of urban pieces like bombers and hoodies with tailored shirts and blazers. Every piece is both effortless and fresh, which is just how menswear should be."

The Weeknd has launched a menswear collection for H&M

Abel follows in the footsteps of David Beckham in releasing a menswear collection for the high street retailer, and also joins a growing number of musicians – including girlfriend Selena Gomez – in fronting a campaign for a major fashion brand. Selena recently signed a deal to be the face of fashion brand Coach which was reportedly worth a huge $10million.

STORY: Selena Gomez and The Weeknd take their love to Italy

The pair went public with their romance in January when they were spotted kissing outside a restaurant in Santa Monica, California. They have since been inseparable and recently enjoyed a romantic holiday to Italy, where they explored the sights of both Florence and Venice.

The Weeknd x H&M: Spring Icons 2017 - Behind the Scenes

The singer said he "had a great time" working on the collection

The blossoming relationship hasn't been well received by Abel's ex-girlfriend Bella Hadid, who quickly unfollowed Selena on Instagram after the photos were released. But best pal Hailey Baldwin gave the Victoria's Secret star some major love on Twitter on Tuesday, sharing a clip of the model playing in a bubble bath, adding the caption: "Wait sorry, WHO could possibly be cuter than @bellahadid… literally nobody."