Rosie Huntington-Whiteley launches debut swimwear collection

Rosie Huntington-Whiteley has turned her attention to the beach and launched her first collection of vintage-inspired swimwear with Marks and Spencer. The 24-piece collection, which draws on retro references and features a line-up of bikinis, swimsuits and kaftans, borrows all of the fit and flatter credentials from the British model’s confidence-boosting lingerie line.


The 30-year-old's new swimwear line is sure to be a hit this summer

Blending sophisticated style with impeccable support, the edit has been designed to flatter women’s natural shape. Botanical prints mingle alongside sleek black pieces with exquisite metallic detailing, and each piece is finished with the signature rose gold Rosie for Autograph hardware.


Very excited to announce the launch of #RosieForAutograph Swim coming April 2017 @marksandspencer!

A post shared by Rosie Huntington-Whiteley (@rosiehw) on

Rosie took to Instagram earlier in the year to announce the extension of her Rosie for Autograph collection

Rosie has now been designing stylish pieces for Marks and Spencer for five years, having originally teamed up with the British high street label to launch a small collection of figure-flattering lingerie. “This is my first swimwear collection and I am incredibly proud of it and expanding the Rosie for Autograph brand. The knowledge I have gained from developing my lingerie collections has been invaluable when creating this collection,” she said.

The British model wearing the Elongated Triangle Slide Swimsuit, £49.50

Rosie’s favourite piece is the Beau underwired bikini – a beach-ready take on her best-selling Beau bra. The red halter-neck swimsuit will make a fantastic addition to any holiday wardrobe and the black and rose-gold kaftan is perfect for taking you from beach to bar. The collection spans sizes UK 8-18, while prices begin at £19.50 and go up to £55 and the line can be shopped in stores and on the M&S website now – just in time for your next getaway.

Beach in reach: Rosie looks sublime in the photographs for her new swimwear line

The model-turned-entrepreneur’s talents are never-ending. Only recently she launched a carefully curated bath and body collection that is exclusive to Marks and Spencer. Featuring beautiful, easy-to-use products – from a radiance-revealing sugar scrub to an indulgent multi-use oil – the line is just the ticket when it comes to looking beach-ready from head-to-toe.