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Holly Willoughby's changing style over the years

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7 June 2017
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It’s safe to say that Holly Willoughby’s style is the envy of many. The nation’s sweetheart, the 36-year-old has been lighting up our screens with co-host Phillip Schofield on ITV’s This Morning since 2009, and while doing so, has been wowing fans with her sophisticated, yet playful approach to style.

On the days that she presents the popular morning TV show, the mother-of-three showcases her outfit of the day on Instagram, noting where each piece of her outfit is from so that others can replicate her enviable look – which has resulted in many of her clothes being sold out within hours of her wearing them.

Over the years, Holly’s experimented with tons of cool looks, from tasselled dressed to elegant, form-fitting gowns.

Take a look at her awe-inspring style, starting back in 2004, where she wows in a pair of polka dot heels...

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In 2004, Holly looked ultra-cool with a statement fringe and honey blonde hair. The pretty presenter attended the British Academy Children's Film and Television Awards in a form-fitting midi dress with a playful thigh-high slit, which was teamed with a pair of girly leg-lengthening polka dot heels. 

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Holly looked a vision in a green form-fitting silk fishtail dress at the Royal Television Society Awards back in 2005. The floor-length number enhanced her enviable figure, featuring a playful plunging neckline and accessorised with a ultra-cool contrasting beaded necklace, while her notably darker hair was styled in a sweeping side fringe. 

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Holly's love of ultra-feminine designs has been noted throughout the years, and she looked a picture of elegance while wearing a floor-length semi-sheer ice blue gown adorned in sequins and an oversized contrasting bow while at the Dancing On Ice TV press launch in 2006. 

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Looking as gorgeous as ever at the National Television Awards in 2013, Holly turned heads on the red carpet in an ultra-sophisticated black floor-length gown. The form-fitting number contrasted beautifully with a vibrant red lip, while her long, blonde hair was worn down in a sleek, straight 'do. 

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In 2013, Holly stood out in a pretty floor-length gown at The Sun Military Awards evening. The design featured lace cap sleeves and a sweeping train, that glided behind her as she made her way to the star-studded event. Her hair, very much like today, was style in loose waves, that cascaded gently past her shoulders. 

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Holly's playful approach to style was very much apparent at the BRIT Awards in 2015, when she posed on the red carpet wearing a head-turning black embellished midi dress teamed with court shoes. The design featured colourful tassels and was emblazoned with gold embroidery detailing, while a pretty ultra-feminine up 'do completed her look. 

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In 2016 at the Glamour Women of the Year Awards in London, Holly stunned in a fashion-forward look, wearing her long, glossy blonde hair up in a cool pony, she teamed her outfit with a silver choker and a pair of leg-lengthening black court shoes - her go-to choice of footwear on the days she presents This Morning.

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Most recently, Holly dazzled on Tuesday evening at the Glamour Women of the Year Awards in London, wearing a floor-length blush semi-sheer gown. The long sleeved number was emblazoned with ditzy floral patterns in rose, forest green and vibrant pink hues, while her petite waist was enhanced with a pretty silver belt.