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Holly Willoughby shocks fans in unique dress by popular Korean fashion designer

The TV presenter stuns in statement stripes

holly willoughby blue striped dress this morningt
Laura Sutcliffe
Fashion and Beauty News Editor
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Holly Willoughby made a bold start to the week wearing a fabulously stylish – yet totally unusual – navy blue striped dress by Korean fashion designer Faye Woo. The 'Varco' dress which Holly wore for her latest 'outfit of the day' shot on Instagram retails at a whopping £446 and is currently available online in all sizes. The pretty blonde gave her followers a hint of her tanned legs in the midi-cut dress which finished just above her ankles. She added a pair of her favourite designer nude high heel shoes by Gianvito Rossi, and they set her back £500. The 37-year-old wore her bobbed blonde hair in a loose, relaxed style and subtle makeup defined her pretty features. The mother-of-three captioned her picture: "Morning Monday…today's look on @itvthismorning dress by @fayewoo_uk shoes by @gianvitorossi #hwstyle" Holly’s 3.5 million Instagram fans were quick on the uptake – taking to the comments section of the app to give their praise on her newest getup. One wrote: "You look so gorgeous as usual!"

Holly made a statement in a bold dress by Faye Woo

Founded in 2012, Faye Woo is an establish Seoul favourite, but it's only in the past year we've seen her dresses available to buy in the UK. According to Who What Wear, the label is a firm favourite with the Korean fashion mavens who love printed summer dresses.

The dress retails £446

It's a totally new look for Holly, who usually opts for high street favourites like Topshop, Jigsaw and House of Fraser. In fact, just last week, Holly went on a girl's night out with her good friend Nicole Appleton to the opera – she brought the sunshine as she wore a yellow suit by Jigsaw, which sold out in a matter of hours. "Yellow... why not... @englishnationalopera," Holly captioned a selfie, which showed off her two-piece suit perfectly. The TV star accessorised the look with a star chain necklace by Kirstie Le Marque.

MORE: Holly Willoughby's sell-out swimsuit comes in SEVEN rainbow colours

The Celebrity Juice co-host announced that she has a new venture – she will be launching her very own lifestyle brand called Truly which focuses on a variety of creative topics including home, fashion, mother and baby, wellness, living and travel. Will she be introducing her readers to more emerging designers? Holly uploaded a black-and-white photo of herself when she shared the news, as well as a photo of her stylish business card. The brand will launch later on this year and the popular TV presenter encouraged her fans to sign up to the website's mailing list to stay up to date with all the news on the project.

READ: Holly Willoughby just wore the ultimate spring party dress & look how happy she looks

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