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The 12 best influencers to follow for female empowerment this International Women's Day

Give your feed a powerful boost…

iwd influencers paloma elsesser rupi kaur vick hope
Orin Carlin
Orin CarlinContent Writer
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Instagram influencers are ten a penny these days, but which ones are actually worth a follow? In a world practically overflowing with choice, curating your feed is key – and as International Women's Day draws near, we've turned our attention to rounding up some of the best female voices from the world of fashion, beauty, comedy and literature for an empowering boost.

Hello! Fashion shares the most inspiring female influencers to follow this International Women's Day:

Yomi Adegoke

Yomi Adegoke Influencer© Photo: Getty Images

Journalist Yomi Adegoke is best known for the book Slay in Your Lane that she co-authored with Elizabeth Uviebinené, aka the "Black girl bible". Luckily for us, her debut novel The List is currently being adapted for the screen which means we'll soon have another killer drama to add to our binge list.  

READ: 30 Feminist quotes to inspire you this International Women's Day

MORE: Royal approved female-owned brands to shop ahead of International Women's Day

Laura Bates 

Feminist writer Laura Bates created the Everyday Sexism Project back in 2012, a platform used by women across the globe to record daily instances of sexism. Alongside managing the website, Laura continues to instigate meaningful discussions and hold media publications to account via her Instagram.

Vivian Hoorn


Vivian Hoorn Influencer© Photo: Instagram

Model and stylist Vivian Hoorn has amassed an impressive 616k Instagram followers from her achingly chic outfit posts and body positive approach. She is also the co-founder of talent agency Scala which represents "trailblazers, distinctive image-makers and story-tellers".

MORE: Why International Women's Day still matters according to 13 powerful women in fashion

Rupi Kaur

Rupi Kaur Influencer© Photo: Getty Images

Poet and activist Rupi Kaur first entered the public eye back in 2015 when she shared an image from her menstruation-themed photography project featuring a fully clothed woman lying in bed with a spot of blood on the back of her pyjamas and on the sheets. Instagram removed it twice and Rupi fought back against the artistic censorship, and eventually it was restored.

Grace Campbell

Comedian Grace Campbell's shows largely centre around sex and dating, and her insights on both are equal in parts funny and profound. Plus, her wardrobe is super fun – expect neon 1970s psychedelic prints and fluffy trims aplenty.

Ateh Jewel

Beauty journalist, broadcaster and diversity advocate Dr Ateh Jewel is a ray of sunshine. From killer product recommendations to razor-sharp takes on current affairs, she is a trailblazer and has even set up her own education foundation to "financially support generations of black and mixed heritage students" to help them attend "the very best universities and arts programmes".

Paloma Elsesser


Paloma Elsesser Influencer© Photo: Getty Images

Plus-size model and Pat McGrath Instagram muse Paloma Elsesser has walked for numerous major labels including Gabriela Hearst, Coperni and Tommy Hilfiger, and we can't get enough of her fresh, cool-girl spirit.

Vick Hope

Vick Hope Influencer© Photo: Getty Images

Red carpet regular and Hello! Fashion cover girl Vick Hope is not only a much-adored TV presenter, but also an ambassador for human rights organisation Amnesty. From facilitating interesting conversations with authors on the Women's Prize's literary podcast to amplifying marginalised voices, Vick is a force for good.

Amelia Dimoldenberg

Amelia Dimoldenberg Influencer© Photo: Getty Images

Self-proclaimed "very serious journalist" Amelia Dimoldenberg has built up a dedicated following with her hilarious Chicken Shop Date interview series and is absolutely smashing it in her field. Content warning: you will want her entire wardrobe.

Emma Gunavardhana

Broadcaster Emma Gunavardhana's hit podcast The Emma Guns Show takes on a number of major issues – from toxic positivity and infertility to radical confidence and eating disorders. Emma is a skilled interviewer and invokes thoughtful conversations that are well worth a listen.

Lisa Ing Marinelli


Lisa Ing Marinelli IWD© Photo: Instagram

Corporate lawyer (and proud owner of some extremely covetable workwear) Lisa Ing Marinelli is all about encouraging her followers to buy well, not often, and she also shares insights about balancing her high-flying lifestyle with being a mother. 

Bambi Does Beauty

Elle McNamara, best known by her moniker Bambi Does Beauty, is largely defined by her "less is more" approach to makeup and skincare. Her ultra-watchable hack videos are peppered with need-to-know tips and the occasional bout of general life advice. Plus, she's giving Matilda Djerf a run for her money in the blow dry department. Suffice to say, we're hooked.

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