It's the Holly Willoughby effect! Back in July, Holly wore Topshop's spot print dress on This Morning and it received rave reviews - and sold out INSTANTLY. The white frock, covered in black polka dots, was an instant success and the high-street store couldn't keep it on the rails. It also came in the opposite colourway (black with white spots), and later on, a snakeskin print version. But now, well, it comes in a brand new colour. Prepare to want it!
Holly looking gorgeous on This Morning wearing the dress everyone STILL wants
Selling out fast, Topshop has brought out Holly's dress in an autumnal rust colour. When Holly wore her thigh-split number she teamed it with black strappy sandals - matching the rising temperatures outside. The model on the Topshop website has teamed the rust coloured dress with a pair of black ankle boots - proving this dress is the ultimate transitional wardrobe staple.
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Rust polka dot dress, £49, Topshop
At the time of going to press, the £49 spot print dress is selling out at the speed of light and is currently only available in sizes 6 and 8. Hopefully more will drop on site, but until then, shoppers are flocking to ebay where you can bid on the dress from a whopping £85. Ouch.
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We're looking forward to having Holly back on our TV screens. She is due back in September, and we predict her stylist Angie Smith has been scouring the shops for some gems for her to wear.
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Check out Holly Willoughby's epic high-street style