It may be 'spooky season', but for the It-girls across the globe, there's a lot more to celebrate than that. This period, post-summer and pre-party season, brings us new autumnal launches, religious celebrations, and plenty to get us geared up for the glamour of the holiday festivities.
The best part about this season? Fashion fans can indulge in style for every occasion. From cosy-chic semi-formal attire to all-out silly season glam, our seasonal moodboards are overflowing with It-girl style inspiration for every occasion.
From Rosie Huntington-Whiteley to Emma Chamberlain, see what the crème de la crème of cool-girls have been up to this October 2025...
Heist launches The Perfect Ten
Just in time for when the weather takes a turn for the worse (or better, if you're a winter girly), British legwear and layering brand Heist has launched the ultimate collection in collaboration with fashion stylist Aimée Croysdill. To celebrate the launch, the brand hosted an exclusive dinner at Mayfair's iconic Apollo's Muse, inside Bacchanalia. Fashion tastemakers, friends of the brand, and industry insiders - including Marisa Abela, Jessia Plummer and Isabella Wei - gathered to celebrate the launch of The Perfect Ten capsule collection: ten must-have pairs of tights for this season, handpicked by Aimée herself.
True Entertainment x Drake's Mayfair
Debute's Dead Chic Murder Mystery event
On Wednesday, 29th October, The London Edition and Debute co-founders (and sisters) Lola Bute and Jazzy De Lisser hosted an intimate penthouse soirée to mark the brand's first anniversary. Guests including Sienna Miller, Jessica Clarke and Camille Charrière, joined the celebration where attendees wore pieces from Debute's new Winter Capsule, No Hard Feelings - a sultry nod to ’90s London glamour. The event was supported by Don Julio and Veuve Clicquot, with makeup looks for the hosts created by NARS Cosmetics.
De Beers at Frieze Masters
In a night that epitomised opulence, fine diamond jewellery house De Beers hosted an exclusive soirée at Frieze Masters to mark the launch of Voyage Through the Diamond Realm - a new immersive experience that the house explains: "invites audiences to journey through the timeless myths, tales and mysteries that surround these natural works of art." The guest list - which was just as dazzling as the brand's bijoux - included Lily Allen, Erin O'Connor and Supriya Lele, to name a few.
Jigsaw Launches in High Street Kensington
On the 8th October, beloved British heritage brand Jigsaw celebrated the reopening of its newly refurbished flagship on High Street Kensington with an exclusive launch event inside the store. It-girls and industry tastemakers - including Poppy Delevingne, Emma-Louise Boynton and Anna Shaffer- gathered to preview the brand’s AW25 collection, while Mary Charteris and Loanne Collyer set the tone for the evening with live DJ sets.
H&M x Glenn Martens Party
On October 22nd, H&M and Glenn Martens marked the upcoming launch of their highly anticipated collaboration with an illustrious London celebration. Guests, including Cynthia Erivo, Richard E. Grant, Shygirl, Jodie Turner-Smith and Gabbriette, arrived dressed in pieces from the new collection. The night reimagined the classic British house party with playful twists - a dessert table piled high with cakes and jellies, and even a giant topiary pigeon taking centre stage. The energy peaked with a surprise performance from British pop legends the Sugababes, followed by DJ sets from The Dare, Chloé Caillet and Kirollus that kept the party going late into the night.
Reiss x The Royal Ballet
On Wednesday, October 15, Reiss and The Royal Ballet brought together a stylish crowd to celebrate the launch of their new, exclusive partnership. Guests spent the evening and London's Royal Opera House, where they were treated to canapes and champagne, alongside a performance of Like Water For Chocolate and an exclusive backstage tour of the iconic building.
Veuve Clicquot and Jacquemus toast to La Grande Dame
Veuve Clicquot and Jacquemus came together to celebrate the launch of La Grande Dame 2018 Limited Edition by Simon Porte Jacquemus with an intimate dinner hosted by Julia Sarr-Jamois at Le Salon inside the Jacquemus boutique on New Bond Street. Guests, including Ella Richards, Charly Sturm, Ch’lita, Camille Charrière, Sasha von Bismarck and Anaïse Manuel, joined Julia for an evening that paired the new La Grande Dame vintage with an exquisite menu by Luke Selby, Executive Head Chef at Le Manoir aux Quat’Saisons, and Garden Gastronomy Chef, Veuve Clicquot’s UK partner.
Tiffany & Co.'s Parisian Soirée
On October 3, Tiffany & Co. and Lauren Santo Domingo hosted one of Paris Fashion Week’s most elegant soirées with an intimate dinner at Le Grand Café to unveil Bird on a Rock by Tiffany - a reimagining of Jean Schlumberger’s legendary design through the creative lens of the house’s Chief Artistic Officer of Jewellery and High Jewellery, Nathalie Verdeille. Guests, including Rosie Huntington-Whiteley, Laura Harrier, Emma Chamberlain and Paloma Elsesser, gathered for cocktails before a seated dinner, all wearing Tiffany & Co. creations.
By Rotation's Diwali Celebrations
Fashion rental app By Rotation and contemporary jewellery brand MISHO brought together a stylish crowd for an intimate Diwali dinner at The Aubrey, Mandarin Oriental Hyde Park, on Monday, October 13. Hosted by founders Eshita Kabra Davies and Suhani Parekh, the evening saw guests including Sian Gabari, Tamsin Wong, and Georgia Beaumont gather to toast the festival of lights with bespoke cocktails by Renais Gin and fine wines from Tread Softly.