Prince William was joined by Cate Blanchett on Thursday when the pair headed to Colorifix in Norwich, Norfolk, in order to see the work undertaken by the company.
Colorifix is a company that designs sustainable dyes for clothing; they were also one of the finalists in William's Earthshot Prize back in 2023. Hollywood star Cate joined the Prince of Wales on the outing as she serves as a council member for the environmental initiative.
During the visit, William and Cate were taken through the entire manufacturing process, including seeing how the company identifies the natural DNA code from an organism that produces the pigment, through to how the dye liquid is attached to the fabric.
© GettyThey also heard how the brand, which was founded back in 2016, prevents energy and water waste as well as reducing carbon emissions during the process.
The company was a finalist in the 2023 Earthshot Prize in the category of 'Creating a Waste-Free World'. Their use of sustainable dyes aims to combat the impact of synthetic dyes that use a lot of water in their creation, as well as releasing toxic chemicals into the environment.
William and Cate's visit
See below for the best photos from the pair's outing…
© Andrew Parsons / Kensington PalaceLab visit
William and Cate were given a tour of the laboratories where they witnessed the entire manufacturing process.
© Andrew Parsons / Kensington PalaceEager students
The pair threw themselves into learning about the company's processes, even holding important pieces.
© Alamy Stock PhotoSafety first
While Cate is known for her glorious fashion sense, both she and the Prince of Wales donned lab coats for the experience.
© Alamy Stock PhotoWilliam's surprise
The father-of-three looked surprised as he held a vial of dye during the visit.
© Alamy Stock PhotoEnvironmental royal
William has followed in his father's footsteps and is a keen environmentalist, founding the Earthshot Prize back in 2021. The initiative aims to tackle climate change between 2021 and 2030.
© Andrew Parsons / Kensington PalaceHollywood star
Cate looked interested in the process as she observed everything around her.
