So far, the 2026 Cruise shows have set the fashion world abuzz with their dazzling displays of creativity and innovation. This year designers are transporting audiences to stunning locales, from the enchanting gardens of Villa Albani Torlonia to the gilded halls of Palais Des Papes.
Dior captivated with ruffled dark romance and Louis Vuitton thrilled with its medieval-chic aesthetic. The collections have showcased an array of vibrant colours, luxurious fabrics, and playful prints, embodying the essence of travel and adventure. As designers push the boundaries of creativity, the 2026 season is a thrilling journey through the most exciting upcoming fashion trends.
What does Cruise show mean in fashion?
A Cruise show, (also known as a Resort or Croisière show) is a fashion collection presented between the main SS and AW seasons, typically around May or June. Originating in the mid-20th century to cater to wealthy clients vacationing in warm climates during winter, these collections feature lighter fabrics, vibrant colours, and playful prints that are perfect for holidays and travel. Cruise collections hit stores early, offering new styles ahead of the main seasons, and are designed with a global clientele in mind.
Where do Cruise shows take place?
Luxury fashion houses often host Cruise shows in culturally significant locations, blending travel and the collection in a glamorous setting. This tradition allows designers to explore different themes and provide consumers with fresh options year-round. This of course makes Cruise shows a highly anticipated event in the fashion calendar.











