INTRO
KELLY BROOK
ELLE MACPHERSON
JENNIFER LOPEZ
CAPRICE
KATIE PRICE
PHOTO GALLERY
CAPRICE
The first celebrity to launch a lingerie range in the UK, Californian bombshell Caprice has seamlessly made the transition from cover girl to entrepreneur with her By Caprice label. The statuesque model designs, finances and markets the collection herself. And her hard work has paid off - over two million women invest in her cleavage-enhancing creations each year.

"I have a passion for beautiful underwear and for making women feel confident and feminine," she says. Originally launched in 2001 via High Street department store Debenhams, the concept is becoming a global business. Her flattering designs, which naturally she models herself, are now also sold in Germany, America and South Africa.

PROMOTION