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Gigi Hadid and Emily Ratajkowski made us want this affordable summer bag

This vegan handbag by L.A.-based JW Pei has so many celebrity fans it should have a designer price tag...

jw pei gabbi bag celebrity fans gigi hadid emily ratajkowski
Karen Silas
Senior Lifestyle Editor
Updated: 31 August 2023
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As someone who has been writing about celebrity style for years, I always keep an eye out for the most covetable pieces - and I especially love an A-list approved look on a regular person budget.

And while Gigi Hadid and  Emily Ratajkowski have huge handbag collections featuring everything from Chanel to Celine, I can tell you there's one affordable accessory that these stars can't get enough of: Los Angeles-based JW PEI and its chic $89 (£70) 'Gabbi' baguette bag, which you can shop on the JW Pei website or Amazon

jw pei bag gigi hadid emily ratajkowski
Gigi Hadid and Emily Ratajkowski have both been spotted wearing the JW Pei 'Gabbi' bag

The Gabbi by the vegan accessories brand looks FAR more expensive than its price tag  - in fact, we here at HELLO! are even rocking the bag ourselves.

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JW Pei Gabbi bag, multiple colors available

“It’s not often we can carry the same bag as Gigi Hadid for less than $80, but the celebs love this bag and since getting hold of it myself, I can see why," says London-based HELLO! Online Lifestyle & Commerce Senior Writer Hollie Brotherton. "The perfect size for my phone, wallet, keys and lipstick, it also goes with literally everything. I’ve used it everywhere from city breaks to weddings to Wimbledon.”

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Anne Hathaway has rocked the affordable JW Pei 'Maze' bag - a trendy quilted crossbody

anne hathaway jw pei maze handbag purse celebrities

JW Pei 'Maze' bag, more colors

Celebrity fans of the JW Pei Gabbi bag

Made from vegan leather, the mini bag promises to fit any size phone inside, and comes in a range of fun colours. Megan Fox has also been seen carrying her very own Gabbi - so can we say it's reached cult status?

Emily Ratajkowski gave the Gabbi arm candy a starring moment on her Instagram grid, sharing a series of photos holding a yellow version of the bag as as she struck a pose against a wall wearing a sleek, black backless Aya Muse Electra halter dress.

The model's celebrity friends and fans went wild over the snaps, with Hailey Bieber writing "Wow," in the comments - while Irina Shayk added heart and fire emojis.

Just a few days after she shared the post, she stepped out rocking the ruched shoulder bag again - this time in orange - as she took her son out for a stroll wearing a white tank dress, a baseball cap, and black square-rimmed sunglasses.

JW PEI looks are the ultimate budget-friendly 'it' bags - and with those prices, we'll take one in every color...

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