Strict Royal Ascot dress code Princess Beatrice and co have to follow


The royal ladies, including Princess Kate, are always impeccably dressed at the races - here are the rules they aren't allowed to break


Princess Beatrice attends day two of Royal Ascot 2024 at Ascot Racecourse on June 19, 2024 in Ascot, England© Getty Images
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Sophie HamiltonDeputy Features Editor
Katie DalyLifestyle Writer
Updated: June 16, 2026
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Royal Ascot 2026 is finally upon us and that means two things: gorgeous dresses and fancy hats. The racing event runs from 16 to 20 June this year at the prestigious Berkshire racecourse, with the British public dressing in their finery to sip on champagne and bet on the horses.

Ascot is known for its strict dress code – no outfits above the knee, strapless dresses are a big no-no and hats or fascinators are a must. No one does Ascot style better than the royal family, however, who are used to adhering to similar fashion on a daily basis. The Princess of Wales and Duchess of Edinburgh are known for their impeccable looks at Royal Ascot, and have certainly never put a foot wrong with their outfits.

WATCH: The royals at Ascot - all the best moments!

Opt for unusual fabrics

Princess Kate in lace white dress at Royal Ascot 2017 © Getty
Princess Kate rocked a bridal-esque dress to Royal Ascot 2017

Princess Kate is the epitome of elegance at Royal Ascot. In 2017, she wowed in a white lace dress with a matching fascinator, pretty drop earrings and taupe clutch bag and heels. We adored the modern take on a Victorian look. Kate wore a similar lace dress the year before which fell just below the knee. The cream dress was by Dolce & Gabbana and cost £2,415.

Mix and match pastels

Zara Tindall always looks stunning at Ascot. Back in 2017, the royal chose a beautiful pale yellow dress with frill detail and teamed it with a light pink hat and grey bag. The hues worked perfectly together to give a fresh summer feel.

Zara Tindall in pale dress and pink fascinator© Getty
Zara Tindall rocked pastels in 2017

For the 2024 edition, Zara rocked a buttermilk gown - the 'Masai' dress from Laura Green London. It was styled with a gorgeous boater hat with sage green piping and nude pumps.

Zara Tindall and Mike Tindall attend day one of Royal Ascot 2024 at Ascot Racecourse on June 18, 2024 in Ascot, England. (Photo by Mark Cuthbert/UK Press via Getty Images)© Mark Cuthbert
Zara Tindall rocked yellow alongside Mike Tindall on Tuesday

Pick subtle prints

There's a fine line between overly busy outfits and way too plain, but here Duchess Sophie showed how to carry off patterned dresses at the races. 

sophie in bold floral dress with mustard bag and big hat© Getty
No one saw this floral look coming

Sophie rocked a bold floral dress in 2022 with a dipped hem and an even bolder fanned hat. The royal also donned a contrasting mustard bag and a pair of eye-catching mustard shoes with purple heels.

Choose a flattering cut

Princess Eugenie in red dress at Ascot© Getty
Princess Eugenie rocked red in 2017

You can't help but love Princess Eugenie's red dress. The shape flatters her figure and draws in her waist. The royal coordinated her headwear with a splash of red florals resting on top of the black hat and black heels.

Wow factor headwear

Princess Beatrice wearing a ditsy floral puff sleeve dress with a bright pink hat© Getty
Princess Beatrice opted for a ditsy print floral dress by Beulah London

Ascot really is all about the headwear and Princess Beatrice showcased a fine example with this hot pink headband in 2023. The royal cleverly kept things simple with a pale, patterned dress, accessorising with a pop of Barbie pink that stole the show.

Keep it classic

Queen Camilla in royal blue to day one of Royal Ascot 2024© Getty
Queen Camilla wore royal blue to day one of Royal Ascot 2024

Queen Camilla always chooses a classic design for her Ascot appearances, from bright shades to elegant pastels. Her Majesty likes the team coat dresses with hats of the same colour. Go regal and coordinate your outfit like Camilla in royal blue at Ascot 2024.

Opt for a modest length

Princess Anne accessorised with a cream clutch bag© Shutterstock
Princess Anne accessorised with a cream clutch bag

Dresses and skirts should be of modest length, which Royal Ascot defines as falling just above the knee or longer. Princess Anne got this spot on in 2023 in an elegant pastel number that didn't show off too much leg.

Daniel Fletcher, Royal Ascot's creative directorrecently spoke to H! Fashion about his biggest dos and don'ts when it comes to dressing for the special occasion.

Quizzed about his most important rule, he said: "Have fun! Royal Ascot is a historical institution, yes, yes, but it’s also a celebration of sensibility and style - for anyone who hasn’t attended before, it’s a truly magical day full of joy and British tradition. For some more practical advice - stay clear of stiletto heels because of the grass grounds, and wear something that you truly feel confident in."

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