Beauty collective

Last Updated On | 28 Aug 2026

BECKHAM GLAM

Harper Beckham's Barbie blonde hair is the brightest it's ever been in new picture

Harper, 15, has been enjoying her summer holidays with her parents, David and Victoria Beckham, travelling all over Europe

I haven't had a signature scent for 20 years - this new perfume changed that

This is the only perfume I've worn all summer, and I can't wait to see how it smells come autumn

The 1 rare moment Princess Kate was caught applying lip gloss on camera

The wife of Prince William has only been spotted tending to her face once during her career as a working royal

We've tested hundreds of hair 'saviours' – these are the 11 we're still using for softer, healthier hair

As beauty editors and experts, we test countless new, so when one becomes a staple in our routine, it's worth listening

Soft-focus makeup is the flattering beauty trend that's perfect for women over 40

Forget perfect skin. It's all about blurring, diffusing and embracing a little imperfection - and it could be the most flattering way to wear makeup in midlife.

8 Korean beauty launches and treatments we can't wait to try: silkier hair and stronger lashes, here we come

K-beauty is set to revolutionise your hair, lashes and fragrance wardrobe in the coming months

I tried the ‘Ukranian manicure’ – and it might be my longest-lasting manicure yet

Careful cuticle work, precise polish and weeks of wear – here’s what sets this meticulous manicure method apart from the rest

Can these science-backed fragrances transform your holiday memories and help ease travel anxiety?

From calming airport anxiety to creating powerful holiday memories, the latest neuroscience-led fragrances are designed to do more than simply smell good.

Is summer making your scalp miserable?

From burnt partings to summer dandruff, here's why our scalps struggle in the heat – and the expert-approved ways to keep them healthy.

Are you a 'super mover'? How your walking pace reveals how fast your brain is ageing

As a new study shows brisk walkers are half as likely to experience cognitive decline, we investigate whether picking up the pace can help you live longer.

Why the 'gel polish ban' won't stop me getting fortnightly manicures

I used to work in the nail industry, I promise you there's no need to panic about the new ban on TPO. Your gel mani is going nowhere

Is your high-protein diet secretly speeding up ageing?

We’ve been told to pile our plates with protein, but new research suggests that eating less may help us age better. We ask the experts what the science actually says about protein, muscle, menopause and longevity.

Female hair loss explained: The causes, signs and treatments experts want you to know

From widening partings to sudden shedding, experts explain the most common causes of female hair loss, the warning signs to look out for and the treatments that can actually help

Why body mists are doomed in the future - despite new ones launching constantly

Countless beauty brands are aimed squarely at gen z and gen alpha – will they survive when under 16s are banned from social media?

9 genius beauty and wellness buys to keep your cool

From cryo masks to a self-cooling bed, these ingenious buys are made for the sweltering summer days and sleepless nights that have become our New Normal

Duchess Sophie just gave her royal bob a 'luxurious' '90s makeover

Prince Edward's wife cut her hair into a bob last month, and has been experimenting with styling her blonde mane ever since

The rise of expensive skin: why skin is the new status symbol

Misty Copeland, makeup artist Pati Dubroff and beauty pros explain why flawless skin has become the ultimate modern status symbol and how to achieve it

Sam McKnight - the stylist behind Princess Diana's iconic crop - gives us his 4 rules for adding volume to fine, flat hair

Hair legend Sam McKnight shares his expert advice for creating lasting volume, from wash-day mistakes to the styling products that give instant lift

Beauty experts and editors agree: These 10 makeup buys withstand even the sweatiest days

From long-lasting mascara to primer built to withstand heat, these are the makeup essentials HELLO!'s Beauty Collective are relying on for this long, hot summer

How single-tasking helped me reclaim my focus in my 40s

Exhausted by endless multitasking, journalist Bridget March explores the science behind single-tasking and discovers why focusing on one thing at a time can improve concentration, wellbeing and productivity.

Can craniosacral therapy really help reset your nervous system? I tried it to find out

With claims of better sleep, lower stress and a calmer nervous system, beauty journalist Emma Stoddart investigates the evidence behind craniosacral therapy

How to apply cream makeup formulas to dry skin: MUAs share their best tips and tricks

Beauty is having a love affair with cushioning formulas and beauty editor Georgia Day (and her skin) couldn't be happier.

Don't be scaremongered into thinking weight loss drugs make you lose your hair

As a beauty editor, I want people to understand it's not weight loss drugs themselves that could cause hair loss for users of Wegovy, Mounjaro and Ozempic. Let me explain

4 beauty lessons I learned in Japan that completely overhauled my skin and haircare routine

Beauty writer Emma Stoddart spent two weeks honeymooning in Japan and came home with a whole new approach to beauty

Why have I suddenly started craving vanilla scents in midlife?

After decades of indifference towards vanilla scents, HELLO!'s Head of Beauty, Cassie Steer, suddenly can't get enough

The success of Harper Beckham's nepo baby beauty brand has already been decided – and not by her mum

Beyond impressive formulations and nepo-baby backing, there's another reason David and Victoria Beckham's daughter's skincare brand, Harlo by Harper, is set to be a success

How to apply flattering blurred makeup like Victoria Beckham: MUAs share their best tips and tricks

Victoria Beckham and Hailey Bieber have both tapped into the relaxed trend for blurred makeup this summer – no brushes needed

How can I make my pores look smaller? An expert answers your biggest skin concerns

This week, we went further than skin deep with celebrity facialist and skin expert, Debbie Thomas, who answered all of our reader questions

The Princess of Wales' 5 easy-to-wear hairstyles for women over 40 with long hair

The most stylish hair is rarely the most fashionable, says hair stylist Adam Reed

Demi Moore and daughter Tallulah just proved this viral makeup trend works at both 60 and 30

The Hollywood legend shares three daughters with her ex-husband Bruce Willis - Rumer, Scout, and Tallulah

Princess Kate and Princess Charlotte's matching 'Middleton Manicure' at Wimbledon

Princess Charlotte, 11, sat next to her mother in the Royal Box at the Men's Singles Finals at Wimbledon 2026

Jennifer Lopez just convinced me to try 'stripy' hair again at 47

Jennifer Lopez's honey-blonde ribbon highlights are bringing chunky contrast back - but this time, hair experts say you can recreate the look with cleverly placed extensions instead of bleach.

How to apply eyeliner on hooded eyes: makeup artists share their best tips and tricks

From defined waterlines to bold wings, eyeliner has made a comeback for summer 2026. Here’s how to make it work on hooded eyes.

I've been taking creatine for 3 months – here's what happened to my body and brain

As creatine's popularity grows beyond the gym, one 43-year-old journalist shares how three months of daily supplementation improved her strength, recovery, energy and mental clarity

As a beauty editor of 15 years I've tried retinol and tretinoin, but retinal is the ingredient transforming my skin at 42

To level up your anti-ageing without risking irritation, retinal is the perfect middle ground for midlife - plus the 5 best retinal serums to try

Can a £1299 full-body MRI really cure health anxiety? I put one to the test