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22 Best Easter gifts for kids that you can give instead of chocolate

On the hunt for cracking non-chocolate Easter gifts for children? We can help!

non choc gifts 2023
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While it’s true that Easter usually means chocolate, chocolate and more chocolate, there are only so many choccy eggs kids can – and should – eat!

RELATED: 17 fun Easter Egg hunt ideas you need to get the kids eggs-cited

What can I buy for Easter besides chocolate?

There are so many cute non-chocolate Easter gifts out there that you can buy for children –  from Peter Rabbit-themed goodies to personalised Easter storybooks. If you're looking for alternative Easter gifts we've got you covered.

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Keep scrolling for our top picks of non-chocolate Easter gifts for kids.

Shearble sheep soft toy

Shearable sheep toy

This huggable spring lamb makes the perfect Easter gift for children if you're looking for an adorable alternative to chocolate. You can 'shear' him by unzipping him, then put his woolly coat back on. Hours of fun!

Sylvanian Families hoppin’ Easter playset

hoppin easter

This cute limited edition Sylvanian Families set has everything little ones need to recreate their own mini Easter egg hunt – three eggs to find as well as a special little snow rabbit baby friend inside to help. Each of the eggs can be cracked open to find a treat inside and you get a pretty pastel Easter basket to put them in.

Bunny backpack

bunny backpack

This is an alternative Easter gift that children will treasure all year round. It’s a cute bunny backpack that they'll want to take everywhere.

Personalised Excellent Easter adventure storybook

personalised book 2022

If they love to read, how about an alternative Easter gift that features them? This fun rhyming Easter story can be personalised so that their name features throughout and on the front cover. Sure to be an Easter bedtime story fave for years to come!

Toomies TOMY Hide and Squeak Egg Bus

Toomie egg bus

If you've got smaller kids (I'm talking three and under) then believe me, TOMY Hide and Squeak eggs are the best non-chocolate Easter gift that money can buy. Even my ten-year-old still plays with them when he thinks no-one is looking! They introduce baby to the world of shapes and colours by matching the passengers to the correct place on the bus. And the squeaky noise is soooo addictive!

Peter Rabbit Pretty garden outfit & plush toy set

Peter Rabbit clothes and toy set

If Easter isn't the perfect time to dress your little one up in these adorable Peter Rabbit clothes from Blade & Rose, then we don't know when is! This cute garden outfit set comes with a Peter Rabbit Plush toy and is available in sizes from newborn to four years.

Hatchimals spring basket

Hachimals spring basket

This would make a great prize for children to find at the end of an egg hunt instead of chocolate. You get five Hatchimals and three pets so it can easily be shared amongst siblings.

GUND Flora the bunny toy

flora bunny

This adorable, soft hugable interactive bunny is suitable for children from six months – but older kids will love her too. Press her left foot to play peek-a-boo, and the right to hear a song. Her ears also move and flap too!

Personalised Easter bunny mug

personalised bunny mug

This cute mug can be personalised with their name. Perfect for Easter and sure to be loved all year round.

GUND Peter Rabbit Peek-a-Ears interactive soft toy

gund bunny

GUND also released a special interactive Peter Rabbit toy to celebrate Beatrix Potter's beloved character celebrating his 120th anniversary. He plays peek-a-boo with his fluffy ears, which move when you press his left foot. Adorable!

Peter Rabbit: A fluffy Easter Tale

peter rabbit book

Peter is hopping on an egg hunt, but finds a fluffy surprise instead! With tactile elements on every page and a simple story to follow, this board book is a perfect alternative Easter gift for little bunnies.

CuddleBunny bamboo soft hooded towel


This bunny bath towel - aka the CuddleBunny from Cuddledry -means getting them out of the bath will no longer be a struggle – they’ll be eager to hop out (pun intended) and put it on. The bamboo cotton towelling won't lose its softness after washing, so it's ideal for delicate young skin and it's an alternative Easter gift that will last for years to come. It can be personalised with your little one's name embroidered on the front edge, so no confusion over which bunny is which if you have more than one in the family. It's available in two sizes - one to three years and three to six years.

We're going on an egg hunt

egg hunt book

Join the Easter bunnies as they set off on an exciting lift-the-flap Easter egg hunt in this sweet book. There are ten eggs to find and count, but watch out for the obstacles along the way - lambs, chicks, bees and ducks - and there's even a wolfish surprise!

RELATED: 27 best Easter eggs: From Cadbury to Galaxy, Thorntons and M&S

SHOP: 13 best Easter hampers to send in 2023: From John Lewis to Fortnum & Mason

Guess how much I love you audio play with songs and Tonie box starter kit

tonies easter

How about an interactive audiobook with an Easter theme? This is a non-chocolate gift that's educational too - The extensive collectable figurines, known as Tonies, are combined with the Toniebox used to play their favourite story or a collection of songs.  Stories such as Peter Rabbit, Guess How Much I Love you and the Steiff Soft Cuddly Friends Tonies are perfectly timed for a visit from the Easter bunny!

LEGO Easter lamb

easter lamb

 How about a non-chocolate Easter gift for kids that keeps them entertained for a good while and gets them thinking? This Easter-themed LEGO set has 192 pieces and with a bit of work can be transformed into a lovable LEGO BrickHeadz Easter Sheep. With a colorful tulip growing at one side and two Easter eggs at the other, he's using a paint pot and brush to decorate the eggs. No wonder he's got paint splashes on his wool!

 Bunny charm

thomas sabo new

This sweet ‘lil bunny charm can be attached to a necklace or a charm bracelet – he’s made of 925 Sterling silver and is a great Easter gift for jewellery fans both young and old.

Peter Rabbit musical jack in the box

peter rabbit jack

OK, we admit it, there’s a lot of Peter Rabbit and friends in this guide – but as far as non-chocolate Easter gifts go, he’s up there with the best. A jack in the box is a timeless toy that can be passed down from generation to generation and kids will love this one.

Peter Rabbit and Flopsy plushes

peter flops

Or if you just want something 100% soft and huggable, you can find Peter and Flopsy on Amazon!

Mellissa & Doug jumbo ducky

jumbo ducky

This giant ducky will last through years of cuddles! He’s super soft and squashy, has wings to flap, and we can’t get over the tuft of feather on his head – he makes an ideal addition to any kid’s room.

Bunny cardigan

bunny cardi

This chunky knit bunny cardi is so cute you'll want to dress them in it all year round! It's not just adorable though, it's made from sustainable 100% organic cotton to be gentle on delicate skin and has stylish double-breasted buttons for easy changing. It's super comfy and cosy and available in sizes from newborn to 24 months.

Rubik’s Junior bunny

bunny rubicks new

This is a non-chocolate Easter gift for kids that will keep them busy! It’s a rabbit-shaped Rubik’s cube-style puzzle that’s easy for little hands to grip and turn.

Smashers Dino Island Nano Egg

Dino smashers eggs

This Easter egg contains a special surprise.  Smash your egg to smithereens to uncover six hidden items. Search through super stretchy slime to discover Dino bones and construct your new fossilised friend! There are seven Dinos to build and collect including the ultra-rare golden T-Rex!

MORE: 13 best Easter decorations: From Easter trees to bunny wreaths & fairy lights

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