Fashion has long coveted skiwear - and for good reason. With its sleek, streamlined silhouettes, bold prints and high performance materials, the sartorial sub-genre is one that continues to captivate those in search of snow - or great outfits (they are not mutually exclusive.)
Even if your confronted with April slush or December ice (truly treacherous), one can never be over-prepared when it comes to slope style. Brands like Perfect Moment, My Sunday Ski, Kurt Geiger and Spyder continue to deck out the most style-savvy figures in the biz, meaning there are ample influencer feeds to peruse for inspiration before you jet off.
The stats speak for themselves. According to Digital Loft: "Interest in “après-ski outfit” has jumped 350 per cent year-on-year, while posts under ‘Skiing Outfits’ on TikTok are racking up nearly 4 million views, proving that alpine-inspired style has become a cultural moment in its own right."
On a similar note, Doralice Belli, Head of Merchandising at FARFETCH says luxury skiwear is shaping street style and driving a new winter fashion movement beyond the resorts. “Couture skiwear is now not only worn on the slopes but has entered our everyday winter wardrobe. Whether it’s a casual coffee run or a stroll through your local town, we’re seeing ski-inspired style more than ever before. One driving factor is the 'après-ski' aesthetic, which has taken centre stage on social media. Involving the glamour of post-ski culture, lounging in cosy, luxurious lodges which has transcended the slopes to become a standalone style. Celebrity and influencer culture have also played a major role in amplifying this trend. High-end skiwear, from sculpted puffers to statement Moon Boots, like the Moon Boot MB ICON NYLON spotted being worn by Dua Lipa last season, is now worn off the slopes. In fact, celebrities are already setting the tone for the season with Gigi Hadid recently spotted in a Simon Miller Jetz coat, showing how fashion icons are bringing alpine-inspired pieces into everyday life.”
In short, there is no time like the present to get planning. Year-after-year, the It-girls descend upon Courchevel en masse, frolick at the Folie Douce (in either Val d'Isere or Méribel to be precise), and vibe in Verbier - meaning there are plenty of top-notch outfits to consider.
Whether you're mad for minimalism, loving the 'Mob Wife' trend or favour dopamine-inducing outfits to dance in, we've found some seriously chic outfit inspo. Read on to discover more.
Best Après Ski Outfit Inspo:
© @dualipaAnimal Print (But Not As You Know It)
Cow print took 2025 by storm - a fact well understood by style pioneers like Miss Dua Lipa. Opt for a statement boot, lining or glove this season and reinvigorate your arsenal with a touch of trend-led edge.
Statement Slogans
Skiwear is the prime time to embrace the Y2K slogan - and no phrase captures the spirit of après quite like a classic 'piste' moment.
© @andreabelverf
© @misslauracolemanHaute Houndstooth
Introducing houndstooth - the It-print of winter. Championed by brands like Perfect Moment, the jazzy design has become cool-girl kryptonite.
Charming Chocolate
Not a fan of classic red? Opt for timeless chocolate - a warming, trendy hue to see you through the season in style.
© @surisuy
© @teresa.jgSandy Hues
Minimalistic girlies, this one's for you. For a timeless look that will never go out of style, head-to-toe sandy hues scream chic.
Red Run
Red is synonymous with ski style and the variety of crimson ski-clad pieces on offer is endless. Wear a red puffer jacket over your favourite denim jeans, cream ski trousers or leggings to create a cool ensemble that packs a punch.
© @tini_leah
© @sofieaarnesCosy Comfort
Sheathe yourself in fuzzy flair and look to faux fur to inject some high octane glam into your mountain air aesthetic.
Winter Mob Wife
We can't get enough of this trend and were gunning for it to be taken to the slopes. An oversized (faux) fur coat paired with some designer sunglasses will give Adriana from The Sopranos a run for her (bountiful amounts of) money.
© @ninasandbech
© @karisreneeQuirky and Colourful
Add a pop of colour into your Aperol-sipping outfit with a funky ski suit or bold separates. If standing out from the crowd is on your sartorial agenda, this aesthetic will certainly do the trick.
Winter Whites
Pared-back chic is a good place to start if you're either new to ski holidays or want to invest in one to keep for as long as possible. If you're in the mood for something bolder, switch up your accessories depending on the mood, whether that's a leopard print knitted hood or oversized sunnies.
© @jacquelineyschiu
© @charleenmurphyY2K Flair
Have fun with your ski style and champion Y2K themes with your next slope-chic look. We're taking fluff, pastels and wraparound shades.
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