It's the start of a brand new year, and you know what that means, don't you?! New gym kit. Well, that's what tends to happen anyway, no matter how much you try and resist. Whether you've given yourself new workout goals or you're attempting the viral 50 Days Strong social media challenge, I'm here to help you find some new activewear that will actually make you WANT to work out. But listen to me, just because it's grey outside doesn't mean you have to look dreary, too! Step away from the black, say goodbye to the grey. Let's bring some colour into our lives, and ditch the January blues.
I'm a strong believer that colour will boost your mood, and it's easy to buy the black sports leggings with the matching black tank top and throw on a grey hoodie over the top, but life's for living - embrace colour.
If you're looking for new sportswear for the gym or for your home workouts, or just for being a cool girl who likes functional streetwear sans exercise, we've searched for the top sportswear brands for activewear that will really help smash your goals. We're talking prints (hello leopard print!), neon, lots of colours and jazzy designs for your sportswear wardrobe. Don't be boring in 2024, take a walk on the wild side.
How we chose the best fun activewear brands
- Quality materials: Colour aside, we have looked at the brands that take their sportswear seriously. You want your activewear to look good but you want it to last.
- Mix and match options: You might want to create a capsule activewear wardrobe.
- Cool details: We wanted to feature brands that pay attention to the small details - cool pockets on leggings for your mobile phone or secret compartments for your keys. These things make a huge difference.
- Colour or prints: Confidence is key! We looked to the brands that balance functionality with style.
Best activewear brands for women in 2024
Scroll down for top tips on what to look for when shopping for activewear. We reached out to the ultimate expert - Megan Kimmance, Red Run Co-Founder & Creative Director, who gave us her top tips.
Meet the expert: Megan Kimmace
Megan Kimmance is the founder of Red Run. She's a UCLAN fashion design graduate & Graduate Fashion Week finalist. After years of working in fashion design, commercial & wholesale distribution roles for brands such as Vivienne Westwood and KTZ, she set out to fill the gap in the emerging activewear market to blend performance wear with trend-led fashion.