As a jewellery obsessive and shopping editor, I'm always on the hunt for a new piece of jewellery to add to my collection and this is the best time to be buying some thanks to the incredible jewellery sales happening across the web.
If ever there were a time to treat yourself to that dainty gold chain you've been eyeing up for months, or that classic tennis bracelet, it's now. It's the Boxing Day jewellery deals that get my heart pumping!
I'm always in the market for a new pair of hoops, or a ring to add to my collection and the December jewellery sales are always a good time to stock up on accessories. What's even better is that it isn't just high street jewellery brands on sale. From sparkling diamonds to those demi-fine brands you see all over your socials, brands including Astley Clarke and Abbott Lyon have amped up their Christmas jewellery sales as have the likes of Pandora, Swarovski and Vivienne Westwood.
- Abbott Lyon - The Abbott Lyon winter sale is now on, with up to 60% off in the brand's online outlet plus 15% off sitewide. (SHOP US HERE)
- Missoma - Get up to 50% off a range of pieces. (SHOP US HERE)
- Swarovski - Diamonds with up to 40% off. (SHOP US HERE)
- Vivienne Westwood Jewellery - Get up to 30% off some of the most iconic Vivienne Westwood jewellery pieces.
- Soru Jewellery - Up to 50% off a range of products. (SHOP US HERE)
And if you're always swooning over royal jewellery, now's the time to strike as royal-loved brands like Soru Jewellery and Edge of Ember are on sale too.
My advice would be to shop classic, rather than trend-led. You can pick up on-trend pieces of jewellery on the high street for quite a lot less than a timeless pair of hoops that won't fade, or a necklace you'll wear everyday. These are the pieces to last you a while, rather than just a season.
How I chose the best jewellery sales to highlight
- Brands: From high street jewellery to designer accessories, I've included the jewellery brands we know and love.
- Best deals: These are the best discounts I could find.
- Royal-favourites: We love taking inspiration from the royals, and that includes their affordable jewellery pieces - so it makes sense to consider snapping up a royal-inspired piece from one of their go-to jewellery brands during the sales. That includes Princess Kate's Monica Vinader earrings, Meghan Markle's Edge of Ember pendant and plenty more.
- Personal choice: I'm a big fan - and shopper - of many of the brands featured, and I can vouch for their quality and value for money.
Best jewellery sales to shop
Missoma Discounts 2025
The Missoma Boxing Day sale is always one to watch - they offering up to 50% off so many products, including bestsellers and even new in pieces.
Editor Verdict: The Top Missoma Discounts To Shop
Abbott Lyon Discounts 2025
From Stacey Solomon's collection to Love Island's Molly Smith's, this is the brand that has plenty of stunning options that you can personalise is so many ways. They're offering 15% off with code TAKE15 or shop the outlet with up to 60% off.
Editor Verdict: The Top Abbott Lyon Discounts To Shop
Edge of Ember Discounts 2025
Offering some of the coolest jewellery in the business, Edge of Ember is a royal fave - Meghan Markle owns some of their pieces. The Christmas sale at Edge of Ember offers an impressive (up to) 50% off many of their top products.
Editor Verdict: The Top Edge of Ember Discounts To Shop
Vivienne Westwood Jewellery Discounts 2025
I've shopped around and found some of the best Vivienne Westwood Jewellery sales, including the classic stud earrings and necklace with up to 30% off.
Editor Verdict: The Top Vivienne Westwood Discounts To Shop
Daisy London Discounts 2025
Daisy London corners the market on cool, affordable pieces with collaborations with influencers including Polly Sawyer and Estee Lalonde. Shop up to 50% off all your favourite pieces and get a free delivery in the UK when you spend over £100.
Editor Verdict: The Top Daisy London Discounts To Shop
Astrid & Miyu Discounts 2025
Right now, they've up to 50% off for their winter sale, including rings, necklaces, hoops and diamante earrings too.
Editor Verdict: The Top Astrid & Miyu Discounts To Shop
Which jewellery brands will be on sale?
These brands are either running - or plan to run - December and Boxing Day jewellery sales. Check back as I'll be updating this with live information as it happens.
- Abbott Lyon - Up to 60% off in the Outlet and 15% off sitewide with code TAKE15.
- Astrid & Miyu - The demi-fine brand are offering up to 50% off in their winter sale.
- Bohomoon - Save up to 60% on selected pieces.
- ChloBo - Up to 60% off.
- Daisy London - There's up to 50% off and free UK delivery on orders over £100.
- Edge of Ember - Save up to 50% on selected items.
- Ernest Jones - Up to 50% off selected lines plus up to 30% off lab-grown diamonds.
- Estella Bartlett - Up to 50% off, including men's jewellery.
- Kate Spade - Up to 50% off in the brand's winter sale.
- Lily & Roo - The January 2026 sale is now live.
- Lisa Angel - Up to 50% off.
- Mejuri - No sale confirmed but 10% off when you sign up to the newsletter.
- Missoma - Up to 50% off selected items.
- Monica Vinader - Nothing confirmed at time of publishing, but save 10% off your first order over £75 with code GIFTMV10
- Orelia - Save up to 50% in the winter sale.
- Pandora - No sale confirmed at time of publishing.
- Soru Jewellery - Up to 50% off.
- Swarovski - Up to 40% off.
