Fiona Ward
Holly Willoughby loves a floral dress - and we love them on her. From her & Other Stories favourites to Warehouse must-haves, see and shop her best floral dresses here...
Holly Willoughby's This Morning wardrobe is undoubtedly one of the best on TV, and every day we eagerly await her Instagram post sharing her look.
The 40-year-old wears everything from tailored trousers to mini skirts well, but it's her gorgeous floral dresses we love the most.
MORE: 10 spring fashion buys we bet Holly Willoughby will be wearing this season
Whether it’s a fun and flirty style from high street store & Other Stories or the latest M&S must-have, Holly knows exactly what works for her - and we're only too happy to follow her lead! These are some of our favourite floral dress styles she has worn on the show, and where to get your hands on them…
Floral mini dress, £33.80, La Redoute
Holly embraced the spring weather in this chic number from La Redoute in April 2021. We think it would look gorgeous with trainers or sandals, too...
Rixo 'Monet' dress, £295, Net-A-Porter
We are obsessed with Holly in this stunning pastel number from Rixo that features a gorgeous painterly print. The colours look incredible with her blonde hair. This kinda frock is perfect for all those lunches alfresco.
Green midi dress, £85, & Other Stories
The gorgeous mother-of-three wowed This Morning viewers in this minty fresh & Other Stories frock which comes complete with puff shoulders, a leg-split and a subtle green print.
Mini shirt dress, £43, & Other Stories
Hello, spring! Holly looked gorgeous in this flirty mini dress from one of her favourite brands, & Other Stories, in March. It's in the sale at the moment, so hurry before it sells out.
Green silk dress, £325, L.K. Bennett
Holly looked stunning in this statement collar dress from L.K.Bennett, teaming the look with black heels. Made from luxurious silk, the archive floral fabric gives a vintage feel that we're seriously swooning over.
Garland dress, £231, L.K.Bennett
Holly is clearly loving shopping at L.K.Bennett for her floral staples - she chose this beautiful purple midi dress for an episode of This Morning in May 2020. The 'Garland' dress features a pretty vintage floral pattern, subtle puff sleeves and an empire line silhouette.
Floral Print Silk Tea Dress, £195, L.K.Bennett
Again, Holly chose a silky L.K.Bennett number for an April 2020 episode of This Morning - looking elegant as ever in the floral printed midi, which features bow details at the neckline and a floaty A-line skirt. Made from luxurious silk, its original price is £295, but it is now reduced to £195 - time to grab a bargain?
The This Morning presenter opted for a gorgeous bright red midi dress from Ghost in early April, and it had us dreaming of summer. Covered in a black daisy print, the frock features a floaty asymmetric hem and short puff sleeves, which is one of Holly's favourite designs. It's available to shop in a chic black colourway online.
Floral dress, £120, Ghost
MORE: 18 best pastel coats for spring: From Marks & Spencer to ASOS and New Look
High street brand Warehouse is another favourite of the presenter, and this colourful midi number makes us crave warmer weather! It's since sold out, but we've spotted a very similar style from the brand's new season stock.
Floral midi dress, £39.20, Warehouse
READ: 12 times Holly Willoughby gave us wedding dress inspiration
Rixo 'Ingrid' dress, £285, Net-A-Porter
Holly rocked another Rixo number on This Morning recently, and we are in love. The dress features a unique floral print with puff sleeves and a smart collar detail.
Green is definitely Holly's colour, as the star looked stunning in this bright green floral number from Great Plains. Although the dress is sold out online, they have an amazing alternative so that you can recreate the look.
Ditsy tie front dress, £79, Great Plains
That's our spring/summer wardrobe inspiration sorted for this season. Thanks, Holly!
HELLO!'s selection is editorial and independently chosen – we only feature items our editors love and approve of. HELLO! may collect a share of sales or other compensation from the links on this page. To find out more visit our FAQ page.