Skip to main contentSkip to footer

When you purchase through links on our site, we may earn commission. Read our full commerce guidelines here.

Kate Middleton's Pop-Up Shop: 14 of Princess Kate's go-to brands

The Kate Middleton shopping guide. Here's how you can channel your inner Princess Kate... 

kate fav brands
Leanne Bayley
Leanne BayleyDirector of Lifestyle & Commerce
Share this:

Princess Kate loves her designer threads and her high street pieces in equal measure. If you want to replikate, we've created a pop-up shop of her favourite brands for you to browse. Perfect if you want to treat yourself just like a royal would.

The 41-year-old famously has her own unique sense of style, and rarely puts a foot wrong. The mum-of-three has stayed loyal to a lot of fashion brands over the years in the royal spotlight - from Reiss to LK Bennett and Alexander McQueen, but in recent years has enjoyed discovering newer designers to wear. For example, Kate has become quite the collector of Alessandra Rich dresses. The  fashion designer is known for her playful polka-dot midis and vintage-inspired gowns and Kate has obviously become quite the fan. 

Where does Kate Middleton shop?

Just like many of us, Princess Kate is likely to shop online. While she's a big fan of Zara, we can't quite imagine the royal roaming the store and queuing up for the fitting rooms. As well as perusing online, Kate and her personal stylist Natasha Archer will have strong relationships with brands and will likely co-ordinate bespoke pieces for her to wear. Scroll down for more of Kate's go-to fashion brands...

Princess Kate loves Reiss

Princess Kate wore a Reiss blazer for a visit to RAF Brize Norton on September 15, 2021© Getty Images
Princess Kate wore a Reiss blazer for a visit to RAF Brize Norton on September 15, 2021

In the early years, Kate’s name was synonymous with Reiss. She has been a longtime fan of the UK-based fashion brand and famously wore the Reiss Nanette dress in her engagement portrait.Recently, Kate's opted for luxe tailoring from the brand and instantly caused a mass sell out. 

 We think Kate would LOVE...

Princess Kate loves Boden

Princess Kate wore Boden's Hambledon Scallop Jumper in Azalea Pink for an East London school visit in 2021© JUSTIN TALLIS
Princess Kate wore Boden's Hambledon Scallop Jumper in Azalea Pink for an East London school visit in 2021

Princess Kate loves to wear British staple Boden - from its chic and sweet cardigans to floaty summer dresses and pretty pussy-bow blouses. Princess Charlotte often wears the brand, too!

 We think Kate would LOVE...

Princess Kate loves Marks & Spencer

Princess Kate learning about the importance of parent-powered initiatives, in Battersea Park wearing Marks & Spencer trousers© WPA Pool
Princess Kate learning about the importance of parent-powered initiatives, in Battersea Park wearing Marks & Spencer trousers

Who can forget Kate's sell-out pink trouser suit from M&S? Or her ultra-popular bargain trainers? The royal loves championing the British high street in her Marks & Spencer favourites.

We think Kate would LOVE...

Princess Kate loves Ghost London

Kate Middleton wearing ghost blouse© Instagram
Princess Kate wearing the 'Boo' blouse by Ghost London

Princess Kate has sparked a sell-out on the Ghost London website on many an occasion, and she has a number of pretty dresses from the collection. Back in 2021 - to celebrate her 10th anniversary with Prince William - Kate chose a blue floral number from Ghost to pose for a smiling portrait - proving her love for the brand.

We think Kate would LOVE...

Princess Kate loves LK Bennett

The Princess of Wales talks with Kelly Holmes as she visits the Dame Kelly Holmes Trust in Bath. She opted for a yellow LK Bennett blazer.© KIN CHEUNG
The Princess of Wales talks with Kelly Holmes as she visits the Dame Kelly Holmes Trust in Bath. She opted for a yellow LK Bennett blazer.

This is a brand that goes way back for Kate, who has worn LK Bennett ever since her early days as a member of the royal family. There was a time when she wouldn't be seen without her pale beige heels from the brand - these days, she prefers its timeless dresses and colour-pop blazers. 

We think Kate would LOVE...

Princess Kate loves Whistles

Princess Kate wore her Whistles blouse for a phone call© YouTube
Princess Kate wore her Whistles blouse for a phone call

Another British classic, Kate favours the chic staples at Whistles, too. In May 2021, she proved her timeless style by rewearing a Whistles blouse dating back to 2008 - which she in fact wore for her 2010 engagement photos, taken by Mario Testino at St James' Palace.

We think Kate would LOVE...

Princess Kate loves Alexander McQueen

The Princess of Wales visits HMP High Down in 2023 and opted for Alexander McQueen© Max Mumby/Indigo
The Princess of Wales visits HMP High Down in 2023 and opted for Alexander McQueen

There's no doubt that Kate has a special relationship with her wedding dress designer, Sarah Burton formerly at Alexander McQueen - and she has continued to wear luxurious pieces from the fashion house ever since her royal wedding day. Her signature favourites include military-inspired pieces, tailored coats and custom gowns.

We think Kate would LOVE...

Princess Kate loves Alessandra Rich

Princess Kate attended The 2022 Wimbledon Men's Singles Final and opted for an Alessandra Rich dress © Getty Images
Princess Kate attended The 2022 Wimbledon Men's Singles Final and opted for an Alessandra Rich dress

One of Kate's newer favourite luxury brands - Alessandra Rich - was responsible for Kate's collared polka dot dress which reminded many of Princess Diana's 80s style. The Italian designer has since revealed that the Princess of Wales is one of her main inspirations, telling Tatler: "I'm drawn to history's polite rebels, such as Princess Diana, and I want to embody that spirit in the Alessandra Rich woman."

We think Kate would LOVE...

Princess Kate loves Soru Jewellery

Princess Kate wearing Soru earrings© Getty Images
Princess Kate wearing Soru earrings

For special occasions, Kate loves to wear a statement pair of earrings from Soru Jewellery. She owns a pair of crystallised ruby drop styles, as well as her gorgeous 'Baroque Pearl' earrings.

We think Kate would LOVE...

Princess Kate loves Emilia Wickstead

The Princess of Wales visits Harvard University in 2022 wearing Emilia Wickstead© Getty Images
The Princess of Wales visits Harvard University in 2022 wearing Emilia Wickstead

The Duchess is also fond of Emilia Wickstead's elegant dresses - in fact, she loves them so much that she often buys the same style in different colour ways.

We think Kate would LOVE...

Princess Kate loves Aspinal of London

Princess Kate clutching her Aspinal of London handbag© Getty Images
Princess Kate clutching her Aspinal of London handbag

Kate loves her handbags, too! Aspinal of London is one of the mid-luxury brands she favours - she owns two 'Mayfair' box bags and often carries her favourite clutch from Aspinal.

We think Kate would LOVE...

Princess Kate loves & Other Stories 

Princess Kate wearing & Other Stories jeans© Getty Images
Princess Kate wearing & Other Stories jeans

Kate has begun shopping at high street favourite & Other Stories in recent years - her go-to 'mom' jeans are from the brand, as well as a gorgeous floral dress she wore at the Chelsea Flower Show back in 2019.

We think Kate would LOVE...

Princess Kate loves Gianvito Rossi

The Princess of Wales stepped out in Gianvito Rossi shoes for a visit to  The Foundling Museum in London© Getty Images
The Princess of Wales stepped out in Gianvito Rossi shoes for a visit to The Foundling Museum in London

Gianvito Rossi is arguably Kate's favourite brand for classic heels - the Italian shoes are known to be extremely comfortable. She even owns the same style in 9 different colours.

We think Kate would LOVE...

Princess Kate loves Monica Vinader Jewellery

Princess Kate can be seen wearing her Monica Vinader pearl necklace. The necklace features a lustrous cultured freshwater pearl suspended from an adjustable fine chain made from gold vermeil © Getty Images
Princess Kate can be seen wearing her Monica Vinader pearl necklace. The necklace features a lustrous cultured freshwater pearl suspended from an adjustable fine chain made from gold vermeil

Kate's love for Monica Vinader goes way back, and she owns a number of pieces from the affordable British brand. Her green onyx earrings appear to be her favourites!

We think Kate would LOVE...

Who is Kate Middleton's stylist?

Natasha Archer can be seen carrying items at Tezpur Airport back in 2016 © Getty Images
Natasha Archer can be seen carrying items at Tezpur Airport back in 2016

Princess Kate's stylist is Natasha Archer, and is affectionately known as 'Tash' to the family. She began working as a PA in Prince William and Kate's office in 2007 and she secured the role of style advisor back in 2014. She has received a Royal Victorian Order for her contributions to the royal family.

"Initially Kate was a reluctant fashion icon, but now she enjoys it. Tash helps source some of the clothes. She shops a lot for Kate online, and calls in hundreds of dresses for Kate to try on," an insider previously told Vanity Fair. 

"She has persuaded Kate to take some more risks. The hemlines are shorter and Kate’s really pushing the boat out in the fashion stakes."

Her partner is also in the royal’s trusted circle - she is married to Getty’s royal photographer, Chris Jackson, who has shot many intimate portraits of the family. 

More Royal Style

See more