Zoe Sugg is launching her own homeware line and you're going to want it all

The 30-year-old is launching a limited edition homeware collection with Etsy

Chloe Best

Zoe Sugg, aka Zoella, regularly gives her 9.2 million Instagram followers home inspiration with glimpses inside the house she shares with boyfriend Alfie Deyes. And just like the rest of us, the influencer loves looking to celebrities for some interiors inspo of her own – namely, Amanda Holden and Chrissy Teigen.

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WATCH: Zoe Sugg has been enjoying getting a glimpse inside Amanda Holden's home

Speaking to HELLO! ahead of the launch of her exclusive homeware collection with Etsy, Zoe said social media is one of her favourite places to find home inspiration, explaining: "I've loved seeing more of Chrissy Teigen & John Legend's home. From what I've seen it's beautiful. I also loved seeing a bit more of Amanda Holden's home too in her TikToks! Instagram is one of the best places to get home inspiration as well as Pinterest."

RELATED: Inside Amanda Holden's two stunning homes

Zoe has a passion for interiors, which is reflected in her limited edition collection that launches on Etsy on 10 August. The 30-year-old has collaborated with some of the site's top UK sellers to create covetable and colourful pieces including plant pots, cushions and candles that provide an instant update to any room – and best of all, prices start at just £15.


Zoe is launching a homeware collection with Etsy

So how did Zoe develop the designs? "We produced a mood board that we were able to share with Etsy and the sellers that was full of colour palettes and designs that I love. The mustards and burnt orange work so well for autumn and once mixed with the pink and blue bringing it some spring/summer freshness meant they could work seasonally! I love abstract pattern so wanted to incorporate that too!" she said.


The influencer already has the collection on display at her home

The pieces are already proudly on display in Zoe's beautiful Brighton home, as seen in these pictures taken by her boyfriend Alfie. The candles, notebooks and plant pots take pride of place on Zoe's bedside table, while the zip pouch is handy for storing toiletries and makeup in the bathroom, which Zoe says is one of her favourite rooms in the house.

MORE: 16 celebrities with their own homeware line - from Holly Willoughby to Louise Redknapp


Zoe has collaborated with some of the top UK Etsy sellers

"My favourite room is either our dark grey dining room or the upstairs bathroom. Both have more unique touches that I was a little nervous about at first but I'm so glad we decided to go a bit more bold," she said. "The dining room is a very dark grey (even the ceiling) with pink velvet chairs and a marble table. We have a pink neon light and very bright, vibrant artwork in here! The bathroom has a very cubist, 3D style monochrome tile and copper bath and I feel so relaxed in there!"


The collection launches on 10 August

Zoe says that updating your accessories is an easy way to inject personality into your room on a budget, telling HELLO!: "I enjoy changing up shelves and creating a certain atmosphere by mixing up my home décor every now and then. Something as simple as changing your cushions or adding new prints to a blank wall can make a huge difference. I feel that this collection offers a lovely mix of home décor items that will inject a little something into your space!"

Shop the collection exclusively on Etsy from Monday 10 August.

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