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Black Friday 2021: These are the only deals worth shopping for

Don't miss these amazing Black Friday discounts...

black friday header
Hollie Brotherton
Hollie BrothertonLifestyle & Commerce Senior Writer
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Black Friday is officially here and as usual it's quite possibly the best sale of the year. With hundreds of huge deals across fashion, beauty, tech, homeware and more it can be a bit overwhelming, so we've cut through the noise to find everything you'll actually want to shop today. See you at the checkout...

RELATED: Amazon's Black Friday Sale has dropped - here's what you can buy on sale right now

MORE: 56 best Black Friday 2021 fashion deals you need to know about

When is Black Friday 2021?

This year, Black Friday lands on Friday 26 November. However, lots of deals and discounts go live as soon as three weeks prior to the main event and last until Cyber Monday (29 November) and beyond.

What is Black Friday?

The sale originated as a shopping day in the US for the Friday following Thanksgiving, but it's now become a worldwide event with huge deals across all of our favourite brands. Falling so close to December, it's the perfect opportunity to get big savings on your Christmas shopping.

What deals to expect this Black Friday?

Amazon Black Friday deals

Amazon Black Friday sales are some of the most sought after with deals across all categories, often lasting beyond Cyber Monday. So far we've found big discounts on the Amazon Echo Dot, Kindle PaperwhiteApple Watch Series 6Shark Cordless Upright Vacuum CleanerSamsung Galaxy M32Elizabeth Arden Retinol Ceramide Capsules and Elemis Pro-Collagen Cleansing Balm - to name just a few.

Amazon echo dot

Amazon Echo Dot (3rd Gen), was £39.99 now £18.99, Amazon


Boots Black Friday deals

Boots has huge discounts on electronics like the Oral-B iO8™ Electric Toothbrush which is down from £450 to £150, and the Philips Lumea Prestige IPL Hair Removal Device which is down from £449 to £299. You can also save on bestsellers like Clarins Double Serum and Laura Mercier Translucent Loose Setting Powder. Plus, there's £10 off YSL makeup including the YSL Touche Éclat Illuminating Pen and YSL Volume Effet Faux Cils Mascara.

Oral B toothbrush 2

Oral-B iO8™ Electric Toothbrush, was £400 now £150, Boots


John Lewis Black Friday deals

As one of the UK's biggest retailers, you'll find sales on pretty much everything you could need in the John Lewis Black Friday sale from tech to home appliances, as well as a huge range of clothing and beauty products. Look out for 20% off Barbour, 25% off Whistles and 20% off Le Creuset.

Le Creuset dish

Le Creuset Cast iron signature casserole dish, was £215 now £189, John Lewis


Wowcher Black Friday deals

Wowcher has deals across clothing, beauty products, homeware, electronics, toys and even holidays. The Black Friday 2021 page is being updated daily with flash sales, like a wireless phone charging pad down from £44.99 to £3.99.

fast charge wowcher

Wireless phone charging pad, was £44.99 now £3.99, Wowcher


Selfridges Black Friday deals

The Selfridges sale has landed, and there's 20% off almost everything with the code SELFCCE. Expect designer fashion and luxury beauty with big discounts.

Giorgio Armani foundation

Giorgio Armani Luminous Silk foundation, was £44 now £35, Selfridges


ASOS Black Friday deals

Black Friday is officially live at ASOS with up to 80% off everything site-wide. AND you can take an extra 15% off with the code BFDEAL15. Go, go, go.

Topshop mom jeans

Topshop Mom jeans, were £40 now £20, ASOS


Argos Black Friday deals

Argos has hundred of deals across popular electronic items from Dyson vacuums to Revlon hair tools, as well as kids' toys, which are in extra high demand this year so make sure you get in quick.


Revlon One-Step Hair Dryer and Volumiser, was £59.99 now £29.99, Argos


Disney Black Friday deals

shopDisney is offering 20% off (almost!) everything until Sunday with the code MAGIC20.

Elsa costume

Disney Store Elsa costume for kids, was £33 now £26.40, Disney


Very Black Friday deals

From luxury fashion to Apple products, Very has some of the best Black Friday deals available. Don't miss the Apple iPhone XR 64Gb for £415, the Samsung 43 inch HDR Smart TV for £359 or the Apple AirPods with charging case for £99.

Airpods 2019

Apple AirPods, were £159 now £99, Very


MORE: The best Apple Black Friday deals 2021: From AirPods to iPhones, the Apple Watch & more

Facebook Portal Black Friday deals

If you've been thinking about buying a Facebook Portal video device, now is the time - you can save up to £90 on a Portal in their big Black Friday sale, including the brand new Portal Go.

fbportal go

Facebook Portal Go, was £199, NOW £149, Portal


Currys Black Friday deals

The Currys Black Friday sale has discounts on all of the popular electronics brands, like Bosch, Dyson, Shark, Philips and Panasonic. They even promise to price match any other UK retailer, including all discount codes. Don't miss huge savings on the Tassimo by Bosch Coffee MachineGarmin Fenix 6 Pro and this Samsung Smart TV.

Tassimo coffee machine

Tassimo by Bosch coffee machine, was £79.99 now £29, Currys


Lakeland Black Friday deals

From slow cookers to pizza ovens and coffee machines to ice cream makers, there are big savings to be had in the Lakeland Black Friday sale

Lakeland slow cooker

Lakeland 6L slow cooker, was £42.99 now £29.99, Lakeland


Lookfantastic Black Friday deals

Stock up on all your beauty favourites with up to 50% off at Lookfantastic. Take an extra 10% off almost everything at checkout with the code CYBER.

ghd hair straighteners

ghd Original Styler, was £109 now £87, Lookfantastic


Cult Beauty Black Friday deals

From Benefit to Byredo, take 25% off everything at Cult Beauty with the code CBBF25.

Mixed emotions byredo

Byredo Mixed Emotions Eau de Parfum, was £122 now £91.50, Cult Beauty


Feelunique Black Friday deals

Feelunique has up to 50% off over 350 brands as well as daily deals going live from now until Cyber Monday - and they're products you'd actually find on our shopping lists. 

Elemis cleansing balm

Elemis Pro-Collagen Cleansing Balm, was £44 now £28.60, Feelunique


Charlotte Tilbury Black Friday deals

We're always excited for a Charlotte Tilbury sale and right now you can save 30% on some beauty bestsellers. You'll also receive free full-size gifts with all orders over £80.

Charlotte Tilbury lips

Charlotte's Iconic Matte Lip Kit, was £42 now £25.20, Charlotte Tilbury


Missoma Black Friday deals

Missoma's Black Friday sale has gone live with 25% off everything site-wide. Whether you've been eyeing up the Chubby Hoop earrings, the Roman Arc Coin necklace or maybe the new Harris Reed collection, now is definitely the time to buy.

Missoma necklace

Roman Arc Coin necklace, was £145 now £108.75, Missoma


Net-A-Porter Black Friday deals

The Net-A-Porter Black Friday sale is now live with 30% off across selected womenswear, shoes, bags and beauty. Expect the likes of Manolo Blahnik, Michael Kors, Anine Bing, Joseph and Victoria Beckham. Just enter BLACKFRIDAY at the checkout.

Joseph leather skirt

Joseph Sidena paneled leather midi skirt, was £895 now £626.50 Net-A-Porter


MORE: 63 of the best designer clothes deals to shop this Black Friday

Glossier Black Friday deals

We can always count on Glossier to come through with Black Friday deals. The beauty brand is offering 20% off everything from now until 30 November, as well as five new limited edition Black Friday weekend only sets. 

Glossier boy brow

Boy Brow, was £14 now £11.20, Glossier


Merci Maman Black Friday deals

Merci Maman, a personalised jewellery brand that's a hit with Kate Middleton, is offering 20% off a wide range of personalised jewellery this Black Friday. Below is the actual necklace worn by the Duchess of Cambridge.

merci maman necklace

Gold-plated personalised 'Duchess' necklace, was £139 now £111.20, Merci Maman


Liberty London Black Friday deals

You can take up to 30% off must-have luxury womenswear and homeware, plus 15% off premium beauty in Liberty's Black Friday sale

A B rich cream

Augustinus Bader The Rich Cream 50ml, was £205 now £174.25, Liberty


Lovehoney Black Friday deals

Lovehoney has big discounts on everything from toys to lingerie. Don't miss savings on the Wild Weekend Mega Couple's Sex Toy Kit12 Days of Play Sex Toy Advent Calendar for Women or Lovehoney Empress Purple Satin and Lace Chemise Set.

Lovehoney advent

12 Days of Play Sex Toy Advent Calendar for Women, was £90 now £63, Lovehoney


Mango Black Friday deals

Upgrade your winter wardrobe with up to 50% off thousands of styles in the Mango Black Friday sale. The deal ends on Sunday.

Mango boots

High heel leather boots, were £149.99 now £119.99, Mango


& Other Stories Black Friday deals

There's 20% off everything at & Other Stories, but you'll need to be quick. It's on for today only. 

Stories sweater

Pocket sweater, was £65 now £52, & Other Stories


All Saints Black Friday deals

From classic leather jackets to statement partywear, there's 30% off everything at AllSaints until Sunday.

AllSaints dress

Rosetta tinsel 2-in1 dress, was £219 now £153.30, AllSaints


River Island Black Friday deals

There's 20% off everything at River Island right now with the code HELLOBF.

River Island blazer dress

Blazer dress, was £85 now £68, River Island


Jaeger Black Friday deals

From wool coats to tailored trousers, British fashion brand Jaegar does the best wardrobe staples and has taken 20% off selected lines from now until Cyber Monday.

Jaeger coat

Pure wool double-breasted tailored coat, was £250 now £200, Jaeger


Monica Vinader Black Friday deals

Monica Vinader is offering a 25% discount on everything from 18-30 November, with 30% off orders over £150. Newsletter subscribers will have access to all the info on even bigger flash deals.

Monica Vinader ring

Siren stacking ring set, was £250 now £187.50, Monica Vinader


Oliver Bonas Black Friday deals

From homeware to fashion, there's a huge 40% off selected lines at Oliver Bonas right now. 

Oliver bonas time out

AromaHome Time Out Essential Oil Diffuser, was £45 now £27, Oliver Bonas


Nespresso Black Friday deals

Nespresso has some amazing deals on coffee machines. Choose the Vertuo Next Deluxe Coffee Machine + 200 free capsules down from £199 to £129 or the Vertuo Chrome & Aeroccino3 which is down from £269 to £119.

Nespresso coffee

Vertuo Chrome & Aeroccino3, was £269 now £119, Nespresso


The White Company Black Friday deals

Stock up on luxury candles, bedding and nightwear at The White Company with 20% off using the code JOY20.

White company slippers

Faux fur slippers, were £36 now £28.80, The White Company


NEOM Organics Black Friday deals

Love NEOM? Right now, you'll receive a free reed diffuser when you spend £45 or more with the code PEACE, or a free candle and hand cream when you spend £90 with the code NOURISH. Look out for more deals coming this Black Friday weekend.

Neom candle 2

Real Luxury scented candle, £46, Neom


Reformation Black Friday deals

Loved by the likes of Jennifer Lopez, Blake Lively and Hailey Bieber, you don't want to miss Reformation's Black Friday sale. There's 25% off everything from now until Cyber Monday.

Reformation dress

Juliette dress, was £218 now £163.50, Reformation


Sweaty Betty Black Friday deals

One of our favourite activewear brands Sweaty Betty has 25% off absolutely everything from the iconic Power leggings to yoga mats. Use the code CHEERS at the checkout.

Sweaty betty

Power leggings, were £75 now £60, Sweaty Betty


Nike Black Friday deals

Members can take 25% off everything at Nike with the code GAME21 from 25-30 November.

Nike air max

Nike Air Max, were £134.95 now £101.21, Nike


Abercrombie & Fitch Black Friday deals

Sign up to Abercrombie & Fitch for free to take 25% off almost everything in the big Black Friday promotion.

af puffer

Quilted puffer coat, was £190 now £142.50, Abercrombie & Fitch


Blue Light Card Black Friday brands

Key workers who have a Blue Light card (they can be ordered online for £4.99) will have access to more deals across a whole range of brands this Black Friday. You'll save an extra 10% on MADE, Gym Shark and Boohoo, an extra 5% on Ray-Ban and Halfords, plus an extra 25% on all Samsung TVs, and so much more.

Keep checking back - we'll be updating this page as more deals become available.

MORE: Dyson's Black Friday 2021 deals: The biggest discounts coming soon

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